Zuifuli

Employee benefits and flexible welfare platform for enterprises in China.

Specialty Solutions Growth Bootstrapped

Overview

Zuifuli is a Chinese enterprise employee benefits and flexible welfare administration platform. Founded in May 2017 under Shanghai Yiyuan Network Technology Co., Ltd., the company serves employers across China with digital tools for designing, deploying, and managing employee benefits programs that include group insurance, health management, and non-insurance welfare categories.

The platform is delivered as SaaS via web and mobile (iOS and Android), with deep integration into Enterprise WeChat (WeChat Work), enabling benefits to be accessed directly through employees's workplace messaging environment. Core capabilities span flexible points-based benefits allocation, group insurance product integration, employee health management, online training, smart office tools, and employee engagement programs.

Zuifuli serves a broad enterprise customer base spanning multiple industries including insurance, pharmaceuticals, fintech, and logistics. Notable customers include Heinz China, Novo Nordisk China, and ZhongAn Online P&C Insurance. The platform is an official Enterprise WeChat recommended application, reflecting the depth of its integration with Tencent's B2B ecosystem.

Products & Services

Flexible Benefits Platform

A digital platform enabling enterprises to configure and administer customizable employee welfare programs using a points-based allocation model. Employees access and redeem benefits through web and mobile interfaces including WeChat Work.

Key Features

Points-based flexible benefits configuration
Holiday and seasonal benefits packages
Multi-scenario benefit coverage (consumption, health, travel, office)
Real-time employee incentive distribution
Employee self-service portal and mobile app
E-coupon delivery and online benefit redemption

Target Users: Enterprise HR teams, benefits managers

Employee Health Management

Comprehensive health and wellness programs coordinated through the platform.

Key Features

Physical examination coordination and health check packages
Group insurance products (health, accident, life)
Integration with insurance providers and healthcare centers

Target Users: HR teams, employees

Smart Office Solutions

Collaborative workplace tools to support enterprise operations.

Key Features

Electronic signature (e-signature) capabilities
Digital procurement for office supplies
Employee travel management
Workflow automation and approval management

Target Users: Enterprise operations and procurement teams

Online Training Platform

Learning and development tools for enterprise workforce training.

Key Features

Course management and delivery
Learning plan creation and tracking
Exam administration with automated scoring
Live training with real-time interaction
Data analytics and reporting on training outcomes

Target Users: HR teams, L&D managers

Corporate Culture and Engagement

Employee experience programs supporting recognition, engagement, and team building.

Target Users: HR teams, enterprise management

At a Glance

Founded: 2017
Headquarters: Shanghai, China
Employees: 51-200
Funding: Bootstrapped

Category & Focus

Category: Specialty Solutions
Subcategories: Employee Benefits Administration Flexible Benefits Group Insurance Welfare Management
Insurance Verticals: Health Group Benefits
Target Customers: Employers