Whoosnap

Crowdsourced damage documentation platform for insurance claims and fleet management

Claims Technology Growth Series A

Overview

Whoosnap is a claims technology company for insurance carriers and fleet management firms, focused on on-demand photographic and video documentation of vehicle damage and accident scenes. Founded in 2015 in Rome, Italy, the company operates two platforms: Insoore, the insurance-focused claims documentation service, and Whoosnap, the original crowdsourced media platform serving news and communications clients.

The Insoore platform connects insurers with a community of over 300,000 certified photographers and videographers who can be dispatched in real time to capture damage evidence at incident locations. The service integrates with insurance management systems via REST API, supporting claims validation, fraud detection, and accident assessment workflows. Key technology partnerships include Guidewire, Octo Telematics, and Salesforce.

Whoosnap raised EUR 5.5M in a Series A round in April 2022, with investors including Proximity Capital, Lumen Ventures, Azimut Libera Impresa, and GELLIFY. The company counts several major Italian insurers among its customers, including Generali, Reale Group, Prima, Vittoria Assicurazioni, Itas Assicurazioni, Helvetia, and HDI Assicurazioni. A 2024 strategic distribution partnership with Octo Telematics expanded the platform's international reach.

Products & Services

Insoore Platform

A digital claims documentation platform that connects insurance companies and fleet management firms with a community of certified photographers and videographers for real-time on-demand damage documentation. Dispatched community members capture certified photographic and video evidence of vehicle damage at accident scenes, supporting claims validation and fraud prevention.

Key Features

Real-time dispatch of certified field photographers
Multimedia content collection (photos and video) with chain-of-custody certification
Fraud detection through authenticated imagery
REST API integration with insurance management systems and claims platforms
Fleet management documentation support

Target Users: Insurance carriers, fleet management companies, MGAs, brokers

Whoosnap General Platform

The original crowdsourced media platform that established the company's on-demand photographer community model. Serves news outlets and communication companies by providing certified real-time imagery and video from specific locations on demand.

Key Features

Crowdsourced photo and video acquisition from on-demand community
Certified image authentication
Real-time location-based dispatch

Target Users: News agencies, media companies, communication firms

At a Glance

Founded: 2015
Headquarters: Rome, Italy
Employees: 51-200
Funding: Series A

Category & Focus

Category: Claims Technology
Subcategories: Claims Documentation Fraud Detection On-Demand Field Services
Insurance Verticals: P&C Personal P&C Commercial
Target Customers: Carriers, MGAs/MGUs, Brokers