Sunday

AI-powered digital insurance platform serving Southeast Asian consumers and businesses

Distribution & Sales Growth Series B

Overview

Sunday is a full-stack digital insurance platform built for the Southeast Asian market. Founded in 2017 in Bangkok, the company distributes health, auto, travel, and P&C insurance products through direct digital channels and B2B2C partnerships, serving individual consumers and business clients across Thailand and Indonesia.

The platform combines proprietary AI and machine learning to personalize insurance recommendations, assess health risk, and automate claims. Sunday operates Jolly, a super app that gives policyholders access to claims management, telemedicine, medication delivery, and rewards programs from a single mobile interface. A Digital Twin feature analyzes individual health profiles, models future expense scenarios, and surfaces preventive care options.

Sunday has raised USD 75M across four rounds, with backing from Tencent, Quona Capital, Vertex Ventures, SCB 10X, and Aflac Ventures. The company reports over 330,000 customers and holds full insurance company licenses in both Thailand and Indonesia. Sunday was named to Fortune's Fintech Innovators Asia 2024 list in the Insurtech category.

Products & Services

Smart Insurance Platform

Sunday's core digital distribution platform lets customers research, compare, and purchase insurance products through online channels. The platform supports both direct-to-consumer and B2B2C distribution, enabling employer and partner programs.

Key Features

Online quote-to-bind for health, auto, and travel insurance
B2B2C partner integration for employer and affinity programs
Multi-product portfolio management for policyholders

Target Users: Individual consumers, employers, and distribution partners

Jolly Super App

Jolly by Sunday is a mobile super app that centralizes insurance lifecycle management for policyholders. The app integrates insurance services with health and wellness benefits.

Key Features

Claims filing and tracking
Digital health card and coverage management
Telemedicine and medication delivery integration
Health risk assessment via AI-driven health plans
Rewards and loyalty programs

Target Users: Individual policyholders

Digital Twin

Sunday's proprietary Digital Twin technology applies AI and ML to build individualized health profiles for users. It calculates projected future health expenses, identifies disease risk factors, and generates tailored preventive care recommendations.

Key Features

AI-powered individual health profile modeling
Chronic and common disease risk screening
Personalized health plan recommendations

Target Users: Individual consumers and health insurance customers

At a Glance

Founded: 2017
Headquarters: Bangkok, Thailand
Employees: 201-500
Funding: Series B

Category & Focus

Category: Distribution & Sales
Subcategories: Digital insurance distribution embedded insurance mobile platform
Insurance Verticals: Health P&C Personal P&C Commercial
Target Customers: Consumers, Carriers, Employers