Strahovka.ru

Online insurance marketplace for Russian consumers

Distribution & Sales Established PE-Backed

Overview

Strahovka.ru is an online insurance marketplace and aggregator platform serving Russian consumers across personal insurance lines including motor, travel, accident, property, and medical coverage. Launched in 2018, the platform enables consumers to compare policies from multiple insurance providers and complete purchases online without unnecessary pre-qualification steps.

The platform delivers insurance products via a web interface and dedicated iOS and Android mobile applications, with immediate electronic policy issuance and email delivery. Payment processing is handled through an integration with Sberbank acquiring services, enabling seamless checkout within the comparison flow. The platform positions itself on simplicity: no lengthy questionnaires, real-time pricing from competing insurers, and instant downloadable policies.

Strahovka.ru operates under Price Express LLC and is owned by S8 Capital, a Russian diversified holding company with a portfolio of high-tech digital platforms including Stoloto (lottery), Price.ru (price comparison), and Sport24 (sports media). The combined Price Express entity, which manages both Price.ru and Strahovka.ru, is led by Elena Sukhovei as general director.

Products & Services

Online Insurance Marketplace

A multi-insurer comparison and purchase platform that aggregates policies from multiple Russian insurance providers. Users compare live pricing across carriers and bind coverage instantly online.

Key Features

Real-time quotes from multiple insurance providers
Immediate electronic policy issuance and download
No unnecessary pre-qualification questionnaires
Integrated payment processing via Sberbank acquiring

Target Users: Russian consumers purchasing personal insurance policies online

Mobile Application

Dedicated iOS and Android mobile applications providing the full policy comparison and purchase experience on mobile devices.

Key Features

Full policy comparison on mobile
Policy management and document storage
Mobile payment support

Target Users: Consumers preferring mobile-first insurance purchasing

Insurance Product Coverage

The platform covers several personal lines: Motor Insurance:

Key Features

OSAGO (mandatory civil liability)
Full cover automobile insurance
Third-party liability
International travel insurance
Medical coverage for visa requirements
Accident insurance
Property insurance
Medical insurance

At a Glance

Founded: 2018
Headquarters: Moscow, Russia
Employees: [Unknown]
Funding: PE-Backed

Category & Focus

Category: Distribution & Sales
Subcategories: Online Insurance Marketplace Insurance Aggregator Quote-to-Bind
Insurance Verticals: P&C Personal Specialty/E&S
Target Customers: Consumers