Simplifai

AI agents for insurance claims automation

Claims Technology Growth VC-Backed

Overview

Simplifai is a Norwegian AI software company that builds pre-configured agentic AI agents for insurance claims processing, underwriting support, and customer service automation. The company serves carriers, claims managers, and insurers across property, health, motor, bodily injury, and travel segments, with particular depth in the European and Asian markets.

The platform delivers modular AI agents that can be deployed without extensive AI expertise. Core capabilities include document intelligence, natural language processing for claims intake, automated customer communications, legal knowledge integration, and connectivity to core insurance systems. In May 2026, Simplifai introduced near-zero-shot document accuracy for motor, property, and travel claims.

Simplifai works with 15 or more insurance organizations globally. Storebrand achieved 25x ROI with a 95% reduction in inquiry response time; Van Ameyde automates over one million claims annually; NH1816 Verzekeringen reduced manual document handling by more than 80 hours weekly. The company holds ISO/IEC 27001:2022 and SOC 2 Type 2 certifications.

Products & Services

Bodily Injury AI Agent

Processes bodily injury claims by handling intake documentation, legal reports, and customer communications. Automates administrative tasks while maintaining accuracy and compliance.

Key Features

Document intake and analysis
Legal report processing
Automated customer communications

Target Users: Claims handlers at carriers and claims management firms

Motor AI Agent

Handles motor insurance claims end-to-end, managing missing details, applying regulations, and generating precise communications to customers and third parties.

Key Features

Regulatory compliance automation
Third-party communication generation
Missing data identification

Target Users: Motor claims teams at carriers and MGAs

Travel AI Agent

Automates travel insurance claims for delays, cancellations, and lost luggage scenarios. Reduces manual repetitive processing while maintaining service quality.

Key Features

Common scenario automation (delays, cancellations, lost luggage)
Customer communication workflows
Claims status updates

Target Users: Travel insurance carriers and assistance companies

DIY AI Agent

Customizable agent allowing insurers to build domain-specific workflows for unique business requirements without requiring deep AI expertise.

Key Features

No-code/low-code configuration
Domain-specific workflow builder
Reusable components

Target Users: Insurers with specialized or non-standard workflows

InsuranceGPT

Unified workspace for claims handlers combining document condensation, intelligent response suggestions, legal knowledge integration, and access to core system data.

Key Features

Document summarization
Intelligent response suggestions
Legal knowledge base integration
Core system data access

Target Users: Claims handlers and back-office operations staff

At a Glance

Founded: 2017
Headquarters: Oslo, Norway
Employees: 51-200
Funding: VC-Backed

Category & Focus

Category: Claims Technology
Subcategories: AI Process Automation Document Management Customer Engagement
Insurance Verticals: P&C Personal P&C Commercial Health Specialty/E&S
Target Customers: Carriers, TPAs, Brokers