Plum

Employee health benefits and insurance platform for businesses across India

Specialty Solutions Growth Series B

Overview

Plum is an employee health benefits and insurance platform for businesses in India, serving startups, SMBs, and enterprises through a direct broker model registered with IRDAI. The company provides group and individual insurance coverage alongside integrated healthcare services, with a focus on making employer-sponsored benefits accessible to growing companies.

The platform combines insurance products -- group health, term life, and personal accident -- with healthcare services including telehealth, mental wellness programs, and preventive care. Plum delivers these through a SaaS administration layer with API integrations into HRIS systems, an employee-facing mobile app, and AI-powered tools such as PolicyGPT for policy queries and real-time claims analytics.

Founded in 2019 and Series B-funded with USD 20.6M raised in March 2026, Plum has grown to serve more than 6,000 companies and 600,000 insured lives with over 100,000 claims processed. The company achieved EBITDA and cash flow profitability in its first full year (FY2025), recording approximately INR 700M in revenue.

Products & Services

Group Health Insurance

Employer-sponsored group health coverage for employees and their dependents, underwritten through carrier partners including ICICI Lombard.

Key Features

Real-time endorsement management for headcount changes
Paperless claims submission and tracking
Admin dashboard with policy analytics
Integration with major HRIS platforms

Target Users: HR teams, employers

Telehealth & Wellness Programs

Bundled healthcare services complementing group insurance coverage, including 24/7 virtual doctor consultations, health checkups, and mental health support.

Key Features

24/7 telemedicine consultations
Annual health screening packages
Mental wellness programs for employees
Wellness partner network (Lenskart, Cult.Fit, Tata 1mg, Arva Health)

Target Users: Employees, HR administrators

PolicyGPT

AI-powered chat assistant enabling employees and HR teams to query policy terms, check coverage details, and get claims guidance in natural language.

Key Features

Natural language policy queries
Coverage verification
Claims process guidance

Target Users: Employees, HR teams

Business Insurance

Liability and commercial coverage products for companies beyond employee benefits.

Key Features

Directors and Officers (D&O) insurance
Cyber liability coverage
Errors and Omissions (E&O) insurance
Employee dishonesty coverage

Target Users: Business owners, CFOs, risk managers

Personal Insurance

Individual insurance products allowing employees to supplement group coverage.

Key Features

Personal health insurance
Term life insurance
Super top-up plans for high-cost events

Target Users: Individual employees

At a Glance

Founded: 2019
Headquarters: Bengaluru, India
Employees: 201-500
Funding: Series B

Category & Focus

Category: Specialty Solutions
Subcategories: Employee Benefits Platform Group Health Insurance Benefits Administration
Insurance Verticals: Group Benefits Health
Target Customers: Employers