Overview
Picsure is an AI-powered asset management and claims handling platform for insurance carriers. The company was founded in 2017 in Munich, Germany under the name Snapsure before rebranding, and provides machine learning and object recognition tools designed specifically for insurers handling non-financial assets.
The platform enables insurers to build asset portfolios through photo submissions and targeted questionnaires, with machine learning models automatically enriching asset data for use in underwriting and claims workflows. It is delivered via API and SDK, making it suitable for integration into existing insurer front-end systems and claims platforms.
Picsure is backed by three institutional investors from the insurance sector and counts AXA XL, Munich Re, and Apeseg among its customers. The company has maintained operational continuity since 2017 and, as of early 2026, employs approximately five people.
Products & Services
Asset Management Platform
An image-based portfolio management system for documenting and managing non-financial assets including real estate, infrastructure, farmland, vehicles, aircraft, equipment, and machinery. Users photograph assets and complete structured questionnaires; machine learning models automatically enhance the data for underwriting and risk assessment purposes.
Key Features
- Photo-based asset intake and portfolio building
- Tailored questionnaire workflows by asset class
- Automated data enrichment via ML models
- Coverage of diverse asset categories (real estate, vehicles, equipment, machinery)
Target Users: Insurance carriers and reinsurers managing complex asset portfolios
Claims Handling Platform
A mobile-accessible claims processing solution that leverages photo submissions and AI-powered image analysis to accelerate damage assessment and claims review. The platform reduces manual processing by automating object recognition and damage classification.
Key Features
- Mobile photo submission for FNOL and damage documentation
- AI-powered object recognition and damage assessment
- Questionnaire-guided claims intake
- Integration with insurer claims workflows via API/SDK
Target Users: P&C carriers handling property and equipment claims
At a Glance
- Founded
- 2017
- Headquarters
- Munich, Germany
- Employees
- 1-10
- Funding
- Bootstrapped
Category & Focus
- Category
- Claims Technology
- Subcategories
- AI/ML Image Recognition Asset Management Fraud Detection
- Insurance Verticals
- P&C Commercial Specialty/E&S Reinsurance
- Target Customers
- Carriers, Reinsurers, MGAs/MGUs
Customers
- AXA XL
- Munich Re
- Apeseg
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Last updated: 2026-07-02