GoLion

Digital insurance distribution platform for APAC and UK markets

Distribution & Sales Growth Bootstrapped

Overview

GoLion, operated by Wesurance Limited, is a digital insurance distribution platform serving carriers, brokers, and consumers across the Asia-Pacific region and the United Kingdom. Founded in 2017 and headquartered in Hong Kong, the company operates two complementary products: the GoLion consumer app for retail insurance distribution and the 360Studio no-code enterprise platform for insurers and distribution partners.

The GoLion app functions as a multi-carrier digital marketplace enabling consumers to search, compare, purchase, and manage insurance policies -- including claims -- within a single mobile interface. The 360Studio platform provides a no-code SaaS environment for insurers and brokers to configure and distribute insurance products through API-based distribution channels, connecting carriers to merchant and digital distribution partners across multiple markets.

The company expanded from Hong Kong to Indonesia and Singapore, then entered the UK market in 2021. Enterprise distribution partnerships include JETCO for API connectivity in Hong Kong and carrier relationships with Allied World Insurance, Starr Insurance Companies, and Blue.

Products & Services

GoLion Consumer App

A mobile-first digital insurance marketplace for retail consumers. Allows policy search, comparison, purchase, and claims management across multiple carriers from a single application. Focused on first-time insurance buyers in Hong Kong, Indonesia, and Singapore.

Key Features

Multi-carrier product aggregation
End-to-end policy lifecycle management (purchase through claims)
Event-based and on-demand coverage options
Mobile-first UX for younger demographics

Target Users: Retail consumers, first-time insurance buyers

360Studio

A no-code SaaS platform enabling insurers and distribution partners to configure, launch, and distribute insurance products without custom development. Connects carriers and merchants via a single Business API for embedded insurance distribution.

Key Features

No-code product configuration for insurers
Single Business API connecting carriers and merchant distributors
Multi-country deployment across APAC and UK
Data residency compliance
Microservices architecture

Target Users: Carriers, Brokers, Digital Merchants

At a Glance

Founded: 2017
Headquarters: Hong Kong
Employees: 11-50
Funding: Bootstrapped

Category & Focus

Category: Distribution & Sales
Subcategories: Digital Insurance Marketplace Embedded Insurance No-Code Distribution Platform
Insurance Verticals: P&C Personal Specialty/E&S
Target Customers: Carriers, Brokers, Consumers