Finhaat

B2B digital insurance distribution and servicing platform for emerging India

Distribution & Sales Growth Seed

Overview

Finhaat is a B2B insurance distribution and servicing platform built for financial inclusion in India. The company provides technology infrastructure for distributing insurance and wealth products to underserved segments -- emerging middle-class and lower-income households in rural and Tier 2-4 cities. Its institutional partners include NBFCs, MFIs, NGOs, BC networks, Nidhi companies, cooperatives, and FPOs.

The platform delivers three SaaS products -- FinSAAS, FinPRO, and FinWealth -- covering insurance distribution, real-time quoting, digital issuance, claims management, and wealth management. All products are API-first, enabling plug-and-play integration with partners' existing CRM systems. Finhaat holds an IRDAI Insurance Broking License (#820, valid through May 2028) and AMFI registration (ARN: 304259).

As of FY25, Finhaat serves 9 million+ lives covered through 200+ institutional partners and 5,000+ individual partners, with 95% pincode coverage across India. The company reported FY25 revenue of INR 30+ crores, reflecting 20%+ year-over-year growth. Finhaat raised a USD 3M seed round in December 2023 led by Omnivore with participation from Kettleborough VC.

Products & Services

FinSAAS

An assisted digital platform designed for institutional partners such as NBFCs, MFIs, and NGOs. Provides end-to-end insurance servicing and distribution with plug-and-play modules.

Key Features

Custom REST API suite for institutional integration
Modular components for claims, issuance, and MIS reporting
CRM integration via plug-and-play connectors

Target Users: Institutional partners (NBFCs, MFIs, NGOs, BC networks, cooperatives)

FinPRO

A user-friendly platform for individual financial partners and agents, enabling real-time insurance quoting, digital issuance, and claims management.

Key Features

Real-time quoting across multiple insurance products
Digital policy issuance
Comprehensive claims management

Target Users: Individual financial partners and agents

FinWealth

A digital platform for assisted investment journeys across multiple asset classes, targeting underserved investors and their institutional partners.

Key Features

Multi-asset class investment facilitation
Assisted investment journey workflows
AMFI-registered distribution

Target Users: Institutional partners and individual investors in Tier 2-4 cities

At a Glance

Founded: 2021
Headquarters: Mumbai, Maharashtra, India
Employees: 11-50
Funding: Seed

Category & Focus

Category: Distribution & Sales
Subcategories: Digital distribution platform Insurance broking Embedded insurance Wealth management
Insurance Verticals: Life & Annuity P&C Personal Health
Target Customers: Agents/Agencies, Carriers, Brokers