Click2Sure

Cloud-based insurance distribution platform enabling digital embedded insurance across retail and financial services

Distribution & Sales Growth Series A

Overview

Click2Sure is an insurance distribution platform for carriers, distributors, retailers, and financial institutions operating in African and emerging markets. The platform enables third-party partners to offer insurance products at point-of-sale through digital channels including web, mobile apps, WhatsApp, SMS, e-commerce storefronts, and QR codes.

The platform is delivered as a modular SaaS solution with API integration capabilities, supporting end-to-end workflows from product configuration and distribution through policy administration, renewals, and claims processing. Real-time reporting and business intelligence tools provide partners with compliance visibility and customer behavior analytics.

Founded in Cape Town in 2016 by Daniel Guasco and Jacques van Niekerk, Click2Sure has built a network of 30+ insurance partners and 40+ distribution channels, with over 1 million policies live on the platform. In 2020, US-based SixThirty Capital led a Series A investment -- its first in an African company -- alongside Greenlight Capital Re, AlphaCode, and other investors.

Products & Services

Distribution Platform

A cloud-based insurance distribution platform enabling omnichannel delivery through web, mobile, WhatsApp, SMS, e-commerce integrations, and QR codes. The platform supports 30+ insurance partners and 40+ distribution channels, with over 20 custom-developed insurance products configurable for different market segments.

Key Features

Omnichannel point-of-sale distribution (web, mobile, WhatsApp, SMS, QR)
Modular product configuration for carriers and distributors
API integration with retail, financial services, and insurance systems

Target Users: Insurance carriers, retailers, financial institutions, brokers

Policy Administration

End-to-end policy management capabilities covering the full insurance lifecycle from enrollment through claims.

Key Features

Policy enrollment and lifecycle management
Self-service policyholder portal
Automated renewals and claims processing

Target Users: Insurance carriers, distributors

Reporting & Business Intelligence

Real-time reporting and analytics tools for distribution partners.

Key Features

Real-time distribution performance reporting
Compliance visibility for regulatory requirements
Customer behavior analytics and big data insights

Target Users: Carrier and distributor compliance and operations teams

At a Glance

Founded: 2016
Headquarters: Cape Town, South Africa
Employees: 11-50
Funding: Series A

Category & Focus

Category: Distribution & Sales
Subcategories: Embedded Insurance Digital Distribution Policy Administration
Insurance Verticals: P&C Personal P&C Commercial Specialty/E&S
Target Customers: Carriers, Brokers, Agents/Agencies

Customers

Two leading African retailers with 800+ collective store locations (embedded insurance)
Unison (personal lines insurance partner)
GetSure (digital insurance platform partner)