BLISS Infosoft
Agency management and productivity software for life insurance agents in India
Overview
BLISS Infosoft is a distribution and agency management software provider for life insurance agents and development officers in India. The company focuses on the LIC (Life Insurance Corporation of India) agent segment, offering desktop, web, and mobile applications that help agents manage client data, policy portfolios, and day-to-day operations.
The product portfolio includes agent management tools, mobile field apps, and branding applications for individual agents and agencies. Core products such as BLISS Agent Plus and BLISS Agent Advisor handle client relationship management, premium calculations, policy tracking, and communication. BLISS Tab and BLISS Mobile Agent Pro extend these capabilities to tablet and mobile devices for field use.
Founded in 2012 and headquartered in Dwarka, New Delhi, BLISS Infosoft operates as a bootstrapped company with 40+ channel partners and 75+ dealers and resellers across India. The company reported revenue growth of 25.05% and profitability improvement of 50.37% in FY 2023.
Products & Services
BLISS Agent Plus
Desktop software for LIC agents managing client relationships, policy portfolios, and daily operations.
Key Features
- Client and policy data management
- Premium due reminders and alerts
- Maturity and claim tracking
Target Users: LIC agents
BLISS Agent Advisor
Agency management software for insurance agencies handling multi-agent operations, client data, and sales reporting.
Key Features
- Multi-agent administration
- Sales tracking and performance reporting
- Client communication tools
Target Users: Insurance agency owners and managers
BLISS D.O. Advisor
Software for development officers in life insurance companies to manage their sales force and reporting obligations.
Key Features
- Development officer operations management
- Agent performance tracking
- Reporting and compliance tools
Target Users: Life insurance development officers
BLISS Tab and BLISS Tab Plus
Tablet applications giving field agents access to plan presentations, premium calculators, and client data while away from the office.
Key Features
- Plan comparison and presentation tools
- Premium calculation engine
- Offline-capable client data access
Target Users: Field-based insurance agents
BLISS Mobile Agent Pro
Mobile application for agents requiring access to client information and sales tools on smartphones.
Key Features
- On-the-go client data access
- Policy summary views
- Contact and follow-up management
Target Users: LIC and life insurance agents
BLISS InsureMax
Personal branding and mobile application for insurance professionals to present their business to clients digitally.
Key Features
- Agent branding and digital profile
- Product showcase tools
- Client-facing mobile interface
Target Users: Individual insurance agents
At a Glance
- Founded
- 2012
- Headquarters
- New Delhi, India
- Employees
- 11-50
- Funding
- Bootstrapped
Category & Focus
- Category
- Distribution & Sales
- Subcategories
- Agency Management Agent Productivity Tools Mobile Apps
- Insurance Verticals
- Life & Annuity
- Target Customers
- Agents/Agencies
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Last updated: 2026-06-30