Bits in Glass

Process automation, enterprise integration, and AI solutions for insurance and reinsurance operations

Insurtech Infrastructure Established PE-Backed

Overview

Bits in Glass (BIG) is an enterprise technology consulting firm specializing in process automation, system integration, and AI capabilities for insurance and reinsurance carriers. Founded in 2002 in Edmonton, Alberta, the company has grown to approximately 393 employees across offices in Canada, the United States, India, and the United Kingdom, with insurance and reinsurance as a core vertical alongside financial services, logistics, and healthcare.

BIG delivers solutions across three service pillars: intelligent process automation (using platforms such as Appian, Pega, UiPath, and Blue Prism), API-led enterprise integration (MuleSoft, Boomi, Solace), and enterprise AI and data engineering (using Databricks, Snowflake, and AWS). For insurers, these capabilities translate into claims digitization -- including FNOL intake with real-time evidence uploads -- underwriting automation that has reduced quoting turnaround from 48 hours to 10 minutes for one client, and data integration that connects legacy core systems to modern digital channels. The company delivers work through a three-phase methodology: Design, Build, and Manage.

In February 2024, BIG received a private equity growth investment from Capital Square Partners, a Singapore-based firm with USD 1.5B under management, to expand its global operations and broaden its service offerings. Noteworthy clients include Pacific Life, Partner Re, and aha Insurance; BIG supported aha Insurance in becoming Canada's first fully digital insurance broker in under six months. Recognition includes the Appian Global Innovation Award at Appian World 2025 and the Boomi AI Agent Hackathon 2025.

Products & Services

Enterprise AI & Data Engineering

Builds foundational data, AI, GenAI, and autonomous agent capabilities for enterprise clients. Helps insurance organizations establish AI readiness, automate complex decision workflows, and deploy AI-native operations using Databricks, Snowflake, AWS, and Tableau.

Key Features

GenAI agent development and deployment
Data platform modernization and lakehouse architecture
AI-assisted underwriting and claims decision workflows

Target Users: Carriers and reinsurers building AI capabilities into core operations

Low Code / No Code Process Automation

Automates insurance workflows by combining Business Process Automation, Robotic Process Automation, and low-code platforms. Platforms include Appian and Pega for BPA and UiPath and Blue Prism for RPA.

Key Features

Claims intake and FNOL digitization with photo and evidence uploads
Underwriting workflow automation to compress quoting timelines
Compliance and regulatory reporting process automation

Target Users: Carriers and reinsurers automating back-office and operational workflows

Enterprise Application Integration

Connects disparate insurance systems to enable real-time data exchange across core platforms, digital interfaces, and partner ecosystems. Key platforms include MuleSoft, Boomi, and Solace.

Key Features

API-led connectivity between legacy core systems and modern digital channels
Event-driven integration using Solace messaging
Pre-built connectors and accelerators for insurance data flows

Target Users: Carriers and brokers bridging legacy and modern platforms

Customer Relationship Management (CRM)

Delivers an AI-native, no-code CRM platform powered by Creatio, targeting financial services and insurance clients. BIG became a Premier Creatio Partner in May 2025 and expanded CRM delivery capacity through the acquisition of Omnico in July 2025.

Key Features

No-code CRM configuration and workflow management
AI-assisted customer engagement and pipeline management
Integration with existing insurance core systems

Target Users: Insurance distributors, brokers, and financial services firms

Application Management Services (AMS)

Provides ongoing maintenance, staffing augmentation, and system optimization for enterprise application portfolios following initial implementation.

Key Features

Post-go-live support and system monitoring
Platform upgrade and enhancement management
Staffing augmentation for specialized platform skills

Target Users: Insurers and reinsurers maintaining Appian, Pega, MuleSoft, or Boomi environments

Insurance & Reinsurance Practice

Dedicated vertical practice covering claims management, underwriting automation, data integration, portfolio management, and regulatory compliance for insurance and reinsurance clients.

Key Features

FNOL digitization and claims workflow automation
Underwriting system integration and quoting acceleration
Reinsurance portfolio analytics and risk composition reporting

Target Users: P&C and reinsurance carriers and specialty insurers

At a Glance

Founded: 2002
Headquarters: Edmonton, AB, Canada
Employees: 201-500
Funding: PE-Backed

Category & Focus

Category: Insurtech Infrastructure
Subcategories: Process Automation Enterprise Integration AI & Data Engineering Legacy Modernization
Insurance Verticals: P&C Commercial Reinsurance Life & Annuity Specialty/E&S
Target Customers: Carriers, Reinsurers, Brokers, MGAs/MGUs