Snapsure
White-label AI platform that generates insurance product proposals from smartphone photos
Overview
Snapsure (operating as Picsure GmbH) is a Munich-based insurance technology provider offering a white-label AI platform that generates insurance product proposals from photographs. The platform serves P&C carriers and distributors seeking to modernize product discovery and reduce friction in customer acquisition.
The platform core capability is an image-recognition engine: a customer photographs an object they want to insure -- a home, vehicle, or personal item -- and the AI returns relevant product recommendations within seconds, without requiring registration or form completion. The solution is delivered as a RESTful API and SDK, enabling insurers to embed the capability into their own customer-facing channels under their brand.
Snapsure reports partnerships with major European insurers including ARAG, Generali, and Bayerische. The company was founded in 2015 and operates with a small team, positioning itself as an early mover in image-based AI applied specifically to insurance distribution.
Products & Services
Image-Based Insurance Proposal Engine
A white-label API and SDK that automatically generates insurance product recommendations from photographs submitted by end customers. Insurers integrate the API into their apps or digital channels; customers photograph items they want to insure and receive instant product matches without completing forms.
Key Features
- Real-time AI processing -- proposals returned within seconds of photo submission
- Self-learning image recognition algorithms that improve with usage
- Cross-selling and upselling through intelligent product matching
- Full white-label capability for partner branding
- SDK packages for flexible integration with existing insurance workflows
Target Users: P&C carriers and insurance distributors deploying digital customer-facing channels
Fraud Detection and Damage Assessment
AI-powered image analysis capabilities for claims and underwriting workflows, including object recognition, fraud detection on submitted photos, and damage assessment for reported claims.
Key Features
- Object recognition and classification from submitted images
- Fraud signal detection on claim photos
- Damage assessment to support claim handling workflows
Target Users: P&C carriers managing digital claims intake
At a Glance
- Founded
- 2015
- Headquarters
- Munich, Germany
- Employees
- 1-10
- Funding
- Bootstrapped
Category & Focus
- Category
- Distribution & Sales
- Subcategories
- Product Recommendation Embedded Insurance AI-Powered Quoting
- Insurance Verticals
- P&C Personal
- Target Customers
- Carriers, Brokers
Customers
- ARAG
- Generali
- Bayerische
Links
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Last updated: 2026-07-22