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Novinsoft

Insurance illustration software and calculation engines for the Canadian life and health market

Distribution & Sales Established Bootstrapped
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Overview

Novinsoft is an insurance software provider specializing in illustration systems and calculation engines for the Canadian individual life and health insurance market. The company serves carriers and distributors with tools for quoting, product illustration, and sales support, covering life, health, and annuity products.

The company develops progressive web app (PWA) based illustrator applications, modular calculation engines -- including Universal Life and Par tax test engines -- and integration services compatible with ACORD XML, RESTful APIs, and JSON. Solutions are browser-based, running offline on Windows, MacOS, iOS, and Android, with cloud-hosted endpoints for system integrations. Compatible platforms include Ingenium, Ebix, and Salesforce.

Founded in 1993 and headquartered in Port Perry, Ontario, Novinsoft has built a long track record serving major Canadian insurers. Customers include RBC Insurance, Canada Life, Manulife, BMO Insurance, Empire Life, Equitable Life, Beneva, iVari, and SSQ Insurance, making it a broadly adopted platform across the Canadian life and health carrier market.

Products & Services

Quoting & Illustrations

Browser-based illustration platform for life, health, and annuity products. Delivered as a progressive web app (PWA) that runs locally in the browser across all major platforms and devices.

Key Features

  • Multi-channel, multi-brand illustration support
  • Offline-capable PWA with cloud sync endpoints
  • Configurable to carrier-specific product rules

Target Users: Carriers, agents, and advisors distributing individual life and health products

Sales Strategies & Needs Analysis

Custom tools for insurance and retirement strategy presentations. Includes needs analysis platforms tailored for personal and corporate insurance planning scenarios.

Key Features

  • Personal and corporate insurance strategy tools
  • Integration with illustration workflows
  • Carrier-branded output

Target Users: Agents and advisors

Inforce Systems

In-force Universal Life and Par illustration systems for managing existing policies and projecting future policy performance.

Key Features

  • In-force UL and Par illustration
  • Policy performance projection
  • Integration with carrier policy admin systems

Target Users: Carriers and in-force policy service teams

Calculation Engines

Modular calculation engines supporting complex life and annuity product calculations, including multi-application Universal Life and Par tax test engines.

Key Features

  • Universal Life and Par tax test engines
  • Multi-application support for complex product portfolios
  • API-ready for integration with third-party systems

Target Users: Carriers requiring embedded calculation logic

Integration Services

API and data exchange services for connecting Novinsoft illustration and calculation tools with external carrier platforms and distribution systems.

Key Features

  • RESTful API and web services
  • ACORD XML support
  • Compatible with Ingenium, Ebix, and Salesforce

Target Users: Carrier IT teams and system integrators

At a Glance

Founded
1993
Headquarters
Port Perry, Ontario, Canada
Funding
Bootstrapped

Category & Focus

Category
Distribution & Sales
Subcategories
Illustration Systems Calculation Engines Sales Tools Needs Analysis
Insurance Verticals
Life & Annuity Health Group Benefits
Target Customers
Carriers, Agents/Agencies

Customers

  • RBC Insurance
  • Canada Life
  • Manulife
  • BMO Insurance
  • Empire Life
  • Equitable Life
  • Beneva
  • iVari
  • SSQ Insurance

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Last updated: 2026-06-08