Insify

Digital insurance platform for freelancers and SMEs across Europe.

Distribution & Sales Growth Series B

Overview

Insify is a digital insurance platform serving freelancers and small-to-medium enterprises (SMEs) across Europe. The company operates an online-only marketplace where self-employed professionals can instantly configure, compare, and purchase business insurance products without fees or long-term commitments. With 40,000+ entrepreneurs on its platform, Insify addresses a market gap where traditional brokers have historically failed to serve smaller businesses cost-effectively.

The platform combines AI-powered insurance configuration tools with streamlined underwriting and claims processing. Insify uses automated SmartGuide technology to help customers identify suitable coverage in minutes rather than days, while maintaining WhatsApp and email support channels integrated directly into the customer journey. Its product range spans professional liability, business liability, disability, equipment, and specialized coverage, each priced transparently with flexible day-to-day cancellation.

Insify has grown to serve photographers, IT consultants, construction workers, beauticians, e-commerce operators, and other self-employed segments across multiple European markets. The company raised EUR 16.3M in Series B funding in September 2025, bringing total capitalization to EUR 40M+, with backing from Accel, Munich Re Ventures, and other institutional investors.

Products & Services

Professional Liability Insurance (Beroepsaansprakelijkheid)

Digital professional liability coverage for self-employed professionals across various trades and service industries.

Key Features

Instant online purchase with day-to-day cancellation
Transparent pricing starting from EUR 35.50/month
Coverage for professional negligence and liability claims
Claims processed within days

Target Users: Freelance consultants, IT professionals, photographers, translators, and other service providers

Business Liability Insurance (Bedrijfsaansprakelijkheid)

Commercial general liability coverage for small businesses and self-employed entrepreneurs.

Key Features

Affordable entry-level protection from EUR 7.95/month
Covers third-party bodily injury and property damage claims
Flexible policy terms with instant online activation
Direct claims support via WhatsApp and email

Target Users: Shop owners, e-commerce operators, small service businesses

Disability Insurance (Arbeidsongeschiktheid)

Income protection for self-employed professionals unable to work due to illness or injury.

Key Features

Coverage starting from EUR 59/month
Replaces lost income during disability periods
Tailored for self-employed and freelancers
Streamlined claims process

Target Users: Self-employed professionals across all sectors

Equipment & Goods Insurance

Coverage for business equipment, electronics, and inventory.

Key Features

Protection for business electronics and tools
Coverage for goods in business vehicles
Inventory and equipment protection
Instant online activation

Target Users: Construction workers, tradespeople, retail operators, e-commerce businesses

SmartGuide AI Configuration Tool

AI-assisted insurance matching technology that recommends suitable coverage based on business profile.

Key Features

Questionnaire-driven risk profiling
Real-time coverage recommendations
Quote generation in minutes
Transparent cost estimation

Target Users: All customer segments seeking guided insurance selection

At a Glance

Founded: 2020
Headquarters: Amsterdam, Netherlands
Employees: 51-200
Funding: Series B

Category & Focus

Category: Distribution & Sales
Subcategories: Digital insurance marketplace policy administration
Insurance Verticals: P&C Commercial Specialty/E&S
Target Customers: Consumers, SMEs, Brokers

Customers

40,000+ entrepreneurs across multiple European markets
Customer base spans photographers, IT professionals, consultants, beauticians, construction workers, e-commerce operators, and security personnel