iAgency

Cloud-based agency management platform for insurance advisors in India

Distribution & Sales Startup Bootstrapped

Overview

iAgency (marketed as BimaGrow) is a distribution and agency management SaaS platform for independent insurance advisors in India. The platform consolidates client management, policy tracking, lead management, and commission administration into a single web-based application, addressing the operational needs of agents working across multiple insurance lines.

The BimaGrow platform is delivered via a web interface and an Android mobile app (available on Google Play). Core capabilities include automated policy renewal notifications, real-time commission ledger tracking, business performance dashboards, and tools for advisors to build a professional online presence. The platform runs on AWS and supports Indian payment methods including UPI, credit and debit cards, and net banking.

iAgency was founded in 2021 by Dheeraj Lunia in Jodhpur, Rajasthan. The company is self-funded and registered with iStart Rajasthan, the state government startup program. It operates on a freemium subscription model with a 7-day free trial and serves independent advisors across multiple Indian states.

Products & Services

BimaGrow Web Platform

A cloud-based agency management and CRM platform for independent insurance advisors in India. The platform integrates client records, policy lifecycle management, lead tracking, and commission accounting in one interface.