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Bima Insurance

Oman's first online digital insurance marketplace

Distribution & Sales Growth Bootstrapped
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Overview

Bima Insurance is a digital insurance marketplace and aggregator platform serving consumers in Oman. Licensed by the Financial Services Authority (Capital Market Authority) of Oman, the platform enables customers to compare offerings from multiple licensed insurance providers and purchase policies entirely online through a web portal and mobile app.

The platform integrates directly with Omani government databases to retrieve vehicle registration data automatically when users apply for motor insurance, reducing manual data entry and accelerating policy issuance. Policies are issued within 15 minutes of payment, and the app is available on iOS, Android, and Huawei AppGallery. Bima operates a 24/7 call center staffed by over 60 insurance specialists and supports bilingual Arabic/English interfaces.

Launched in July 2020 as a trademark of Insurance House L.L.C., Bima has grown to serve over 500,000 customers and holds distribution partnerships with Omantel and Ooredoo, Oman's two major telecoms operators. The company was recognized as the best startup in the GCC for 2024 by the GCC Secretary General.

Products & Services

Motor Insurance

Online comparison and purchase platform for motor insurance covering multiple carriers. Includes automatic vehicle data retrieval via government database integration and policy issuance within 15 minutes of payment. Also offers temporary vehicle insurance.

Key Features

  • Automatic vehicle data pull from government database
  • Multi-carrier comparison (13 licensed insurers)
  • Policy issuance within 15 minutes

Target Users: Individual vehicle owners in Oman

Travel Insurance

Online travel insurance comparison and purchase, available across multiple partner insurers.

Key Features

  • Multi-carrier comparison
  • Instant policy issuance
  • Available starting from 6 OMR

Target Users: Travelers based in Oman

Domestic Worker Insurance

Coverage for domestic workers, purchasable directly through the platform starting from 14 OMR.

Key Features

  • Direct online purchase
  • Instant policy delivery

Target Users: Households employing domestic workers

Medical Insurance

Health and medical insurance comparison and purchase across platform partners.

Key Features

  • Multi-carrier comparison
  • Online purchase flow

Target Users: Individuals and families in Oman

B2B Business Insurance

Corporate insurance solutions offered to businesses through the Bima platform.

Key Features

  • Business insurance products
  • Online purchase and comparison

Target Users: Small and medium-sized businesses in Oman

At a Glance

Founded
2020
Headquarters
Muscat, Oman
Employees
51-200
Funding
Bootstrapped

Category & Focus

Category
Distribution & Sales
Subcategories
Insurance Aggregator Digital Marketplace Quote-to-Bind
Insurance Verticals
P&C Personal Health Specialty/E&S
Target Customers
Consumers

Customers

  • Omantel (telecom distribution partner)
  • Ooredoo Oman (telecom distribution partner)
  • AXA Insurance
  • QIC (Qatar Insurance Company)
  • New India Assurance
  • Falcon Arabia Insurance
  • United Oman Insurance
  • Al Madina Takaful

Last updated: 2026-06-12