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Genbil

Microsoft Dynamics 365 solutions for pension and life insurance companies

Core Administration Established Bootstrapped
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Overview

Genbil is a Microsoft Dynamics 365 Gold Partner and independent software vendor providing CRM, HR, and insurance-specific enterprise solutions for mid to large organizations, with a particular focus on the pension and life insurance sector. Founded in 1998 and headquartered in Istanbul, Turkey, the company operates across Turkey, the United States, and the broader Middle East.

The company delivers its solutions on the Microsoft Power Platform stack, combining Dynamics 365, Power Apps, Power Automate, and Power BI to build vertical applications. Its flagship insurance product, Pension365, extends Dynamics 365 Sales and Customer Service specifically for pension and life insurance operations, addressing sales pipeline management, customer churn reduction, and call center workflows.

Genbil is bootstrapped and has grown through enterprise customer engagements, with publicly referenced clients including Anadolu Hayat Emeklilik and Turkiye Hayat Emeklilik in the insurance sector, as well as Ford Otosan, Pegasus Airlines, and Akbank across adjacent verticals.

Products & Services

Pension365

A Dynamics 365 extension built specifically for pension and life insurance companies. Integrates with Dynamics 365 Sales and Customer Service to manage insurance-specific sales, marketing, and customer service workflows.

Key Features

  • Lead and pipeline management for insurance sales teams
  • Customer churn monitoring and retention workflows
  • Post-sale customer service and call center operations
  • Power Platform native -- runs on Power Automate, Power Apps, and Power BI

Target Users: Pension and life insurance carriers, customer service teams

HumanSoft

An end-to-end HR management platform built on Dynamics 365, covering recruitment, employee management, performance tracking, and organizational management.

Key Features

  • Recruitment and applicant tracking
  • Organization and employee lifecycle management
  • Performance and development management
  • Runs natively on Dynamics 365

Target Users: HR departments at mid to large enterprises

DataverseLink (DVLink)

An Azure-hosted portal solution enabling external users to access and interact with Microsoft Dataverse data without requiring a full Dynamics 365 license.

Key Features

  • Secure Azure cloud-hosted portal
  • Flexible extension of Dataverse to non-CRM users
  • Inclusion of external participants in internal business processes

Target Users: Organizations needing to extend Dynamics 365 workflows to external parties

AutoMerge

A deduplication and data cleansing tool for Dynamics CRM/365 that identifies and merges duplicate Leads, Accounts, and Contacts.

Key Features

  • Automated duplicate detection across Leads, Accounts, and Contacts
  • Intelligent merge with configurable rules
  • Data quality maintenance for CRM environments

Target Users: Dynamics 365 CRM administrators

DataverseManager

An environment synchronization and component comparison tool for Dynamics 365/Dataverse, supporting multi-environment deployments.

Key Features

  • Component comparison across Dataverse environments
  • Synchronization tools for staged deployments

Target Users: Dynamics 365 developers and solution architects

At a Glance

Founded
1998
Headquarters
Istanbul, Turkey
Employees
11-50
Funding
Bootstrapped

Category & Focus

Category
Core Administration
Subcategories
CRM for Insurance Policy Administration HR Management
Insurance Verticals
Life & Annuity
Target Customers
Carriers

Customers

  • Anadolu Hayat Emeklilik (pension/life insurance)
  • Turkiye Hayat Emeklilik (pension/life insurance)
  • Ford Otosan
  • Pegasus Airlines
  • Akbank
  • T.Is Bankasi
  • Al-Ghurair Investments

Links

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Last updated: 2026-06-25