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Airbag Technologies

Fleet safety and driver behavior platform for transportation companies in Latin America

Data & Analytics Growth Seed
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Overview

Airbag Technologies is a driver behavior analytics and fleet safety platform for transportation companies in Latin America, serving the commercial auto and fleet insurance vertical. The company provides SaaS tools that monitor driver behavior in real time, deliver coaching feedback, and incentivize safe driving through a gamified rewards system. Fleet operators use the platform to reduce accident frequency, lower fuel costs, and improve driver retention.

The platform consists of a mobile driver application, a fleet management dashboard, a rewards and points program, and driver assistance services. Data collected through the app is analyzed across five behavioral metrics, giving fleet managers visibility into driver performance and enabling targeted coaching. The platform integrates with insurance programs to provide claims data, with reported results including up to 40% reduction in accident frequency.

As of 2025, Airbag serves over 300 client companies and monitors more than 11,000 active drivers across Mexico, Colombia, and Costa Rica. The company has raised over USD 1.5M from investors including Impacta VC, Seedstars International Ventures, Carabela Ventures, and Grupo Flecha Amarilla, a strategic investor and transportation industry partner.

Products & Services

Airbag App

A mobile application for drivers that collects behavioral data and delivers real-time feedback. Drivers earn points for safe driving practices, which accumulate in the rewards program.

Key Features

  • Real-time driver behavior monitoring
  • Points-based gamification for safe driving
  • In-app feedback and coaching notifications

Target Users: Commercial drivers in fleet operations

Airbag DMS

Driver Management System providing fleet managers with behavioral analytics across their driver population. Displays performance across five key behavioral metrics.

Key Features

  • Behavioral analytics dashboard for fleet managers
  • Per-driver scoring and performance trends
  • Coaching and intervention workflow support

Target Users: Fleet managers and transportation operations teams

Airbag Rewards

Points accumulation and redemption program allowing drivers to convert safe driving points into tangible rewards.

Key Features

  • Points redemption marketplace
  • Driver recognition and retention incentives
  • Configurable reward structures

Target Users: Commercial drivers; fleet HR and operations teams

Airbag Assistance

Driver protection and support services integrated into the platform for enrolled drivers.

Key Features

  • On-road driver support services
  • Safety net for enrolled driver population

Target Users: Commercial drivers

At a Glance

Founded
2018
Headquarters
Mexico City, Mexico
Employees
51-200
Funding
Seed

Category & Focus

Category
Data & Analytics
Subcategories
Telematics Driver Behavior Analytics Fleet Safety
Insurance Verticals
P&C Commercial
Target Customers
Carriers, Brokers

Customers

  • Nestle -- fleet safety monitoring
  • Roll & Bits -- logistics company reporting over 150,000 MXN in driver retention savings
  • TMS (Transportation Management Services) -- fleet operator

Last updated: 2026-05-17