Rabbit Care

Rabbit Care is an online insurance and financial-product comparison brokerage serving individual consumers in Thailand and other Southeast Asian markets.

The company compares and places motor, health, life, travel, home, cyber, and corporate insurance, alongside financial products such as credit cards, personal loans, and home loans, sourced from partner insurers and financial institutions. It operates in Thailand, Vietnam, Malaysia, Singapore, and the Philippines, headquartered in Bangkok. Rabbit Care is a majority-owned subsidiary of VGI Public Company Limited, part of BTS Group Holdings; the funding, employee, and founding figures in this profile describe Rabbit Care itself, not the parent group.

The company's comparison and quoting technology, branded CareOS, reached its current form in 2022, with a reported investment of more than USD 10M in its development. Rabbit Care has grown in part through acquisition, absorbing Asia Direct Broker (2021), the insurance brokerage business of EasyCompare (2023), and GluayGluay.com (2025) into its platform. It reports more than 2 million monthly website visitors and over USD 100M in insurance premiums brokered in 2023 (self-reported figures).