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Pier Seguradora

Direct-to-consumer digital insurance carrier in Brazil, providing auto and smartphone coverage via a mobile app with AI-driven underwriting and instant claims processing.

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Overview

Pier Seguradora is a direct-to-consumer digital insurance carrier based in Sao Paulo, Brazil, offering auto and smartphone insurance to individual customers through mobile applications on iOS and Android. Founded in 2018, the company became the first insurtech to graduate from Brazil's Susep Regulatory Sandbox and receive a full carrier license in 2021.

Policy quoting, issuance, and claims are handled through proprietary AI tools operating on a mobile-first platform. The Pier Scan agent carries out digital vehicle inspections in approximately one minute, replacing traditional multi-step physical inspection workflows. Pier Bolt processes claims and issues reimbursements in seconds. As of 2025, Pier serves over 180,000 policyholders and has expanded distribution through a growing network of independent broker partners.

Pier has raised between USD 50.5M and USD 60.5M in total, including a USD 14.5M Series A in 2020 and a USD 20M Series B in 2021. Investors include Monashees, Canary, Mercado Livre, BTG Pactual, Raiz Investimentos, International Finance Corporation, Spectra Investments, Airborne Ventures, and Cadonau Investimentos. The company reported BRL 250 million in revenue for 2025, up 60% year over year. In 2026, Camila Kataguiri succeeded founder Igor Mascarenhas as CEO; Mascarenhas transitioned to board president.

At a Glance

Founded
2018
Headquarters
Sao Paulo, Brazil
Employees
201-500

Category & Focus

Last updated: 2026-07-26