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MotiSure

Startup
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Overview

MotiSure is a Kenyan insurtech startup founded in 2021 that embeds micro-insurance and micro-payments into Africa's transport and mobility ecosystem. The company co-founded by Joel Macharia, Jane Njau, and Thuita Wachira targets motorcycle taxi (boda boda) operators, passengers, and users of other forms of public transport. MotiSure's API-powered platform allows personal accident insurance to be embedded in tickets and other points of sale within the mobility sector, making insurance accessible and affordable through daily micro-payments with premiums as low as USD 0.10 per trip. The company has expanded its operations to at least four African countries.

At a Glance

Founded
2021
Headquarters
Nairobi, Kenya (EMEA)
Employees
1-10

Category & Focus

Insurance Verticals
Personal Accident Mobility Transport

Customers

  • Motorcycle taxi (boda boda) operators and passengers in East Africa
  • Public transport operators
  • Transport technology platforms and aggregators
  • Customers across at least 4 African markets

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Last updated: 2026-05-17