Instant Risk Coverage
Digital marketplace for event insurance with minutes-to-bind underwriting
Overview
Instant Risk Coverage is an event insurance MGA serving municipalities, educational institutions, venues, and brokers across Canada and the United States. The company operates a digitally-enabled insurance marketplace that dramatically accelerates policy issuance from the traditional weeks-long process to minutes. Their platform enables brokers, consumers, and underwriters to purchase and bind event insurance policies online, dramatically reducing manual paperwork and processing delays.
Founded in 2017 in Toronto, Instant Risk Coverage has built a specialized MGA focused exclusively on the event insurance vertical. The company holds full binding authority to underwrite and issue policies across multiple lines. Their carrier relationships and underwriting infrastructure enable them to deliver customized event insurance coverage for venues, festivals, sports events, educational institutions, and live entertainment properties.
The company operates at significant scale within the event insurance market, having issued over 60,000 policies and saved customers 225,000+ insurance hours through automation. Their client base spans Canadian provinces and extends to select US markets, with notable customers including YMCA locations, municipal governments (Town of Caledon, City of Victoria, City of Burnaby), and major live events promoters.
Products & Services
Facility User Program
Coverage protecting facility owners and operators from liability claims by individuals using their venues on a temporary basis.
Key Features
- General liability for temporary users
- Venue protection during public access periods
- Coverage for non-staff temporary occupants
Target Users: Venues, municipalities, educational institutions
Special Events Insurance
Comprehensive event liability coverage for outdoor and indoor events, from concerts and festivals to sporting events and conferences.
Key Features
- General liability coverage for event participants and attendees
- Customized quotes generated in minutes
- Coverage for event-specific risk profiles
Target Users: Event organizers, venues, entertainment companies, municipalities
Event Cancellation Insurance
Protection against financial losses due to unforeseen event cancellation, including weather, illness, or unforeseen circumstances.
Key Features
- Revenue protection for cancelled events
- Coverage for non-refundable expenses
- Quick quote and issuance process
Target Users: Event promoters, festivals, educational institutions, live entertainment venues
Prize Indemnity (Hole-in-One Insurance)
Specialized coverage for golf tournaments, promotional contests, and prize-related events protecting against unexpected prize payouts.
Key Features
- Coverage for prize payouts up to policy limits
- Fast underwriting for tournament season
- Simplified application process
Target Users: Golf clubs, tournaments, promotional event sponsors
Non-Appearance Insurance
Coverage protecting event organizers from financial losses when expected performers, speakers, or participants fail to appear.
Key Features
- Financial protection for no-show scenarios
- Quick policy issuance for event planning
- Customizable coverage amounts
Target Users: Event organizers, venues, entertainment promoters
General Event Liability
Standard liability coverage applicable across event types and venue formats, protecting against bodily injury and property damage claims.
Key Features
- Comprehensive bodily injury and property damage protection
- Coverage for third-party liability
- Incident-response support
Target Users: All event types and venue categories
At a Glance
- Founded
- 2017
- Headquarters
- Toronto, Ontario, Canada
- Employees
- 11-50
Category & Focus
Customers
- YMCA (national organization)
- Town of Caledon
- City of Victoria
- City of Burnaby
- Live Nation (major live events promoter)
- Fringe Theatre (live performance venues)
- Canadian Live Music Association
Links
Last updated: 2026-06-14