Overview
bobe.ai is a digital insurance comparison and advisory brokerage serving individual consumers in Taiwan. The platform is operated by Advance Intelligence Insurance Brokers Co., Ltd., licensed by Taiwan's Financial Supervisory Commission for both life insurance brokerage (license LBL000922-011) and property insurance brokerage (license LBP000731-001). The company positions itself as a response to information asymmetry in Taiwan's insurance market, structuring product, pricing, and coverage data so consumers can compare options directly.
The brokerage covers both P&C lines (auto, motorcycle, and travel insurance) and L&A lines (term life, savings insurance, investment-linked policies, medical, critical illness, cancer, and long-term-care insurance). Its target customers are Taiwanese consumers roughly age 20 to 60 and older seeking transparent, needs-based recommendations. Licensed advisors are compensated on a fixed-salary basis rather than commission, a structure the company presents as reducing the incentive for aggressive up-selling common among traditional Taiwanese insurance agents.
The core product is an online premium calculator and comparison engine that returns real-time quotes across all Taiwan insurers for a given product category, paired with a policy health check tool that reviews a user's existing coverage. bobe.ai describes itself as the only comprehensive online vehicle-insurance comparison platform in Taiwan. The brokerage operates as part of a corporate group that also runs iCard.AI, a separate credit-card rewards comparison product.