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Augmented UW

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Overview

Augentic UW (formerly Augmented UW Ltd) is a property and specialty MGA operating in the London Market, targeting brokers and carriers seeking digital smart-follow underwriting infrastructure. Originally incorporated in April 2025 under the name Augmented UW Ltd and launched in July 2025, the company rebranded as Augentic UW Ltd in January 2026.

The company focuses on the smart-follow segment of the London Market, where follow underwriters use algorithmic rules to co-underwrite risks alongside lead underwriters. Augentic provides a platform through which carriers can define their underwriting appetite in code, enabling automatic follow participation on eligible risks without manual review. Initial lines of business include property and terrorism. The company operates on the Artificial Labs technology platform and holds membership in the Managing and General Agents Association (MGAA).

Distribution is targeted at London Market wholesale brokers. The company was still pre-binding at launch, with its first risk placement planned for Q4 2025. As of early 2026, the company remained in startup stage with fewer than 10 employees, with no public funding rounds disclosed.

Products & Services

Algorithmic Follow Capacity

Automated underwriting capacity enabling carriers to participate as smart-follow underwriters on London Market risks without portals, manual quoting, or friction. Carriers configure their risk appetite algorithmically, and the system automatically assesses and follows eligible submissions.

Key Features

  • Property lines
  • Terrorism lines
  • Algorithmically-configured risk appetite

Target Users: London Market carriers and syndicates seeking scalable smart-follow capacity deployment

Distribution: Wholesale London Market brokers

Digital Underwriting Configuration

Configurable digital underwriting tooling allowing carriers to express risk parameters and appetite in structured code. Enables faster time-to-market for new programs and lower operational overhead compared to manual underwriting processes.

Key Features

  • Codified appetite and risk parameters
  • Real-time portfolio monitoring
  • Dynamic parameter adjustment

Target Users: London Market carriers and syndicates looking to digitise their underwriting rules

Distribution: Direct to carrier/syndicate clients

API Connectivity

API integration layer connecting to digital contract builders and placing platforms in the London Market. Enables brokers to route submissions to Augentic capacity through their existing digital workflows.

Key Features

  • Integration with London Market placing platforms (Whitespace and similar)
  • Connectivity to digital contract builders
  • Workflow-compatible submissions routing

Target Users: London Market brokers using digital placing platforms

Distribution: Wholesale brokers via digital placing platforms

At a Glance

Founded
2025
Headquarters
London, United Kingdom
Employees
1-10

Category & Focus

Last updated: 2026-06-21