# Zizzl Health

> ICHRA administration platform for employers and brokers

## At a glance

| Field | Value |
| --- | --- |
| Category | Core Administration |
| Type | Solutions Provider |
| Region | NA |
| Headquarters | Milwaukee, Wisconsin, USA |
| Founded | 2016 |
| Stage | Growth |
| Employees | 11-50 |
| Funding | Venture-Backed (USD 26.5M total) |

## Overview

Zizzl Health is a benefits administration platform for employers and insurance brokers, focused on Individual Coverage Health Reimbursement Arrangements (ICHRA). The platform enables employers to replace traditional group health insurance with a defined-contribution model, where employees receive fixed employer funds to purchase their own individual health plans. The company operates as a division of zizzl LLC, is licensed in California (#6010041), and serves employers nationwide.

The platform delivers ICHRA administration as a SaaS product, handling employer contribution setup, ACA affordability compliance, payroll integration for pre-tax deductions, and a guided online plan selection experience for employees. It also supports ERISA COBRA requirements and provides ancillary benefits administration through a partnership with Guardian. A live call center assists employees during enrollment.

Founded in 2016 by Raymond Seaver Jr. -- a former executive at bswift (acquired by Aetna) -- Zizzl Health has raised approximately USD 26.5M, with Arthur Ventures and CSA Partners among its investors. The company serves both employers directly and offers a broker channel program with two tiers: Premier Agency (broker acts as IFP agent of record) and Referral Agency (Zizzl handles IFP responsibilities). The company reports a 100% renewal rate among 2021 clients in 2022 and that most employers save 20% or more upon switching to ICHRA.

## Products & services

### ICHRA Platform

An end-to-end administration platform for Individual Coverage Health Reimbursement Arrangements. Employers configure fixed annual contribution amounts; employees use those funds to purchase individual health insurance plans from the open market.

**Key features:**

- Employer contribution setup with fixed, predictable annual budgets
- ACA affordability compliance and testing
- Payroll integration with pre\-tax deduction support
- COBRA compliance for ERISA\-subject employers
- FSA/HSA compatibility
- Online plan selection tool for employees
- Live call center enrollment support
- Fast implementation \(described as minutes, not weeks\)

*Target users:* Employers replacing group health coverage; HR administrators

### Broker Solutions Program

A channel program for insurance brokers and agencies offering two tiers of ICHRA distribution partnership.

**Key features:**

- Premier Agency tier: broker acts as IFP agent of record, earns IFP compensation plus ancillary commissions, and retains consultant of record protection
- Referral Agency tier: broker refers clients, Zizzl manages IFP agent of record across all states
- Co\-brandable sales and marketing materials
- Lead generation capabilities
- Guardian ancillary benefits suite \(dental, vision, disability, accident, critical illness, life insurance\)
- Standard commissions and SPC on Guardian products

*Target users:* Independent insurance brokers and agencies adding ICHRA to their offering

## Category & focus

- Subcategories: Benefits Administration, ICHRA Platform, Defined Contribution Health Benefits
- Insurance verticals: Health, Group Benefits
- Target customers: Employers, Brokers

## Notable customers

- WWBIC
- Milwaukee Cylinder
- Soerens of Brookfield

## Links

- Website: <https://zizzlhealth.com>
- Directory profile: <https://insurtechlist.com/companies/zizzl-health/>
- Blog: <https://zizzlhealth.com/ichra-insights>
- Careers: <https://secure2.entertimeonline.com/ta/KPAY33619295.careers>
- Linkedin: <https://www.linkedin.com/company/zizzl-health>
- Press/news: <https://zizzlhealth.com/news>

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*Last updated: 2026\-06\-21*
