# Yurtle > Employee benefits platform providing caregiver insurance and support tools for UK employers ## At a glance | Field | Value | | --- | --- | | Category | Specialty Solutions | | Type | Solutions Provider | | Region | EMEA | | Headquarters | London, UK | | Founded | 2021 | | Stage | Startup | | Employees | 11-50 | | Funding | Seed | ## Overview Yurtle is a group benefits platform for UK employers that provides insurance-backed support for employees with caregiving responsibilities, including those caring for children or adult dependents. The company distributes its products through employer benefit programs, reaching workers who face absenteeism and productivity challenges due to caregiving pressures. The platform combines an insurance cash plan, a professional care marketplace, and an AI-powered digital assistant to give employees practical and financial support during caregiving disruptions. Insurance underwriting is provided by Convex Insurance UK Limited, and Yurtle operates as an appointed representative of Gateway Platform Services Limited, which is FCA-regulated. Yurtle raised GBP 1.37M in Seed funding in February 2024, co-led by Insurtech Gateway and Mustard Seed Maze. The company reported approximately 2,500 customers as of 2026 and targets employers in sectors with high proportions of working parents and caregivers. ## Products & services ### Care Cash Plan Insurance product that provides cash payments to employees when caregiving emergencies arise. Coverage includes situations where a dependent is discharged from hospital requiring care, when regular social care is interrupted, when a child under 15 is unable to attend school or nursery due to illness, and when a nursery closes permanently. **Key features:** - Cash benefit payments for qualifying caregiving events - Coverage for both child and adult dependent care scenarios - FCA\-regulated product through appointed representative structure *Target users:* UK\-based employees with child or adult caregiving responsibilities ### Protect\+ An enhanced insurance product developed with carrier Convex Insurance UK Limited and broker Price Forbes, providing broader cash support coverage for parents and carers across a wider range of qualifying scenarios. **Key features:** - Extended coverage scenarios compared to the core Care Cash Plan - Developed in partnership with established insurance carrier and broker - Designed for employers seeking more comprehensive caregiver benefit programs *Target users:* Employers offering enhanced caregiver benefits packages ### Care Marketplace A directory of vetted professional care providers connecting employees with adult and child care services across the UK. **Key features:** - Curated network of professional care providers - Coverage across multiple UK regions - Both adult care and child care provider access *Target users:* Employees needing access to professional caregiving services ### Digital Care Ally \(Yurty\) An AI-powered digital assistant embedded in the Yurtle app that helps employees manage caregiving responsibilities and minimize workplace absence. **Key features:** - AI\-driven guidance and resource recommendations - Tools to help prevent care breakdowns before they affect work attendance - Connection to support networks and relevant services *Target users:* Employees using the Yurtle app to manage caregiving needs ### Employer Tools A suite of employer-facing resources including a carers policy template, corporate discount programs, and early years support materials. **Key features:** - Workplace caregiver inclusion policy templates - Employer\-specific benefits and preferential rates - Guidance for HR teams implementing caregiver support programs *Target users:* HR managers and employers building caregiver\-inclusive workplaces ## Category & focus - Subcategories: Employee Benefits, Caregiver Insurance, Embedded Insurance - Insurance verticals: Group Benefits - Target customers: Employers ## Notable customers - UK telecommunications company \(named case study, client identity not publicly disclosed\) ## Links - Website: - Directory profile: - Linkedin: --- *Last updated: 2026\-06\-21*