# Wella Health

> Embedded healthcare and pharmacy fulfillment infrastructure for African markets

## At a glance

| Field | Value |
| --- | --- |
| Category | Specialty Solutions |
| Type | Solutions Provider |
| Region | EMEA |
| Headquarters | Abuja, Nigeria |
| Founded | 2014 |
| Stage | Growth |
| Employees | 11-50 |
| Funding | Seed |

## Overview

WellaHealth is a healthtech and insurtech SaaS company based in Nigeria that builds healthcare delivery infrastructure for African markets. The company serves HMOs, pharmacies, employers, and digital platforms seeking to offer or manage health coverage, operating across 36 Nigerian states through a network of more than 3,200 pharmacy partners.

The platform comprises several interconnected products: Zoi, an embedded healthcare solution enabling businesses to add affordable health benefits to their user base; Wefill, a pharmaceutical fulfillment network that links HMOs to a nationwide pharmacy distribution chain; and WellaPartner, a pharmacy management and automation tool. Plans available through Zoi range from basic disease coverage to packages incorporating doctor consultations, lab diagnostics, and chronic disease support. WellaDirect, launched in January 2024, gives consumers the option to substitute generic medications for brand-name equivalents.

WellaHealth reports serving more than 200,000 individuals through business partnerships and counts 75 percent of Nigerian HMOs among its clients. The company has processed over NGN 1 billion in annual transactions and raised approximately USD 620,000 in seed funding from more than 13 investors including Techstars, Founders Factory Africa, and the Black Founders Fund.

## Products & services

### Zoi \(Embedded Healthcare\)

A plug-and-play tool enabling businesses and digital platforms to offer affordable health coverage to their end users, with plans starting below USD 1 per month.

**Key features:**

- Rapid integration \-\- setup completed in under one week for partner integrations
- Flexible plan tiers from basic disease coverage to full\-service health packages
- Supports chronic disease management, lab diagnostics, and doctor consultations

*Target users:* Fintechs, telecoms, employers, and digital platforms seeking embedded health benefits

### Wefill \(Pharmaceutical Fulfillment\)

A pharmaceutical fulfillment and distribution network connecting HMOs to a nationwide pharmacy chain for medication supply and claims processing.

**Key features:**

- Access to 3,200\+ partner pharmacies across Nigeria
- Nationwide medication and medical supply distribution
- Integrated claims management for HMO partners

*Target users:* HMOs and health insurance administrators

### WellaPartner \(Pharmacy Management\)

A pharmacy management and customer engagement platform designed to improve operational efficiency and drive sales for pharmacy operators.

**Key features:**

- Automation tools for pharmacy workflows
- Customer retention and engagement features
- Integration with the Wefill distribution network

*Target users:* Pharmacy owners and operators

### WellaDirect \(Generic Medication Program\)

A service launched in January 2024 enabling Nigerians to substitute lower-cost generic medications for brand-name prescriptions.

**Key features:**

- Generic medication alternative matching
- Cost savings for consumers on ongoing prescriptions

*Target users:* Consumers and pharmacy partners

### Engage \(Pharmacy Automation\)

An automation and customer retention platform for healthcare facilities and pharmacies.

**Key features:**

- Workflow automation for facility operators
- Customer lifecycle management

*Target users:* Healthcare facilities, pharmacies

### HMO Roundtable

A community platform for HMOs to share knowledge and collaborate within the Nigerian healthcare sector.

*Target users:* HMOs and health plan operators

## Category & focus

- Subcategories: Embedded insurance, micro\-insurance, pharmacy distribution, healthcare platform
- Insurance verticals: Health
- Target customers: Carriers, Employers, Consumers

## Notable customers

- Leadway \(HMO\)
- Reliance HMO
- IVES Medicare
- MTN \(telecom\)
- Airtel \(telecom\)
- Verve \(fintech\)
- Stanbic \(financial services\)
- MedPlus \(pharmacy/healthcare\)
- MyTherapist\.ng
- Google
- Business Heroes
- OSBUD Pharmacy

## Links

- Website: <https://www.wellahealth.com>
- Directory profile: <https://insurtechlist.com/companies/wella-health/>
- Blog: <https://www.wellahealth.com/blog>
- Careers: <https://www.wellahealth.com/Career/Index>
- Linkedin: <https://ng.linkedin.com/company/wellahealthtech>

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*Last updated: 2026\-05\-18*