# uthere

> A fully digital insurance brokerage letting Portuguese consumers quote, buy, and claim online in minutes\.

## At a glance

| Field | Value |
| --- | --- |
| Category | Distribution & Sales |
| Type | Broker |
| Region | EMEA |
| Headquarters | Estoril, Portugal (Greater Lisbon area) |
| Founded | 2018 |
| Employees | 1-10 |

## Overview

uthere is a digital insurance brokerage serving individual consumers in Portugal, distributing auto, home, and life insurance policies through a fully online quote-to-bind platform, with a health line in development.

Based in the Lisbon area (Estoril), the company runs a single-page web application that lets consumers simulate, compare, and buy policies from partner carriers, then file claims digitally. uthere describes its position as sitting between a digital broker and a modern insurer, and uses a named digital assistant to walk consumers through simulations and personalized product recommendations. It is authorized as a certified insurance mediator by ASF, Portugal's insurance and pension funds regulator.

Founded in 2018 by CEO Joao Pedro Madureira, uthere raised a Series A round backed by iCapital and Zharta. The platform's deepest feature set is in life insurance, including policies starting near EUR 10 per month and support for transferring an existing bank-sold life policy, backed by a 30-day money-back guarantee. uthere is listed in The Digital Insurer's InsurTech Directory under comparison sites and new business models.

## Category & focus

- Subcategories: Digital insurance distribution, online quote comparison and purchase
- Insurance verticals: Life & Annuity, P&C Personal
- Target customers: Consumers

## Links

- Website: <https://www.uthere.eu>
- Directory profile: <https://insurtechlist.com/companies/uthere/>
- Linkedin: <https://pt.linkedin.com/company/uthere>

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*Last updated: 2026\-08\-06*
