# Sobrado Software AG

> Digital tendering and transaction platform connecting insurance brokers and insurers in Switzerland

## At a glance

| Field | Value |
| --- | --- |
| Category | Distribution & Sales |
| Type | Solutions Provider |
| Region | EMEA |
| Headquarters | Zurich, Switzerland |
| Founded | 2011 |
| Stage | Established |
| Employees | 51-200 |
| Funding | Acquired |

## Overview

Sobrado Software AG is a B2B distribution and transaction platform serving insurance brokers and carriers in the Swiss P&C and life market. The platform digitizes the tendering and proposal exchange process, allowing brokers to submit quote requests to multiple insurers simultaneously and compare responses in a structured environment. Founded in 2011 and headquartered in Zurich, Sobrado has built a two-sided network with major Swiss carriers and broker firms as participants and shareholders.

The platform provides dedicated interfaces for both sides of the market. Brokers manage quote requests, compare insurer offers, and track policies through a centralized workspace with CRM integration capabilities. Insurers access incoming tender opportunities, manage market visibility, and review competitive benchmarking data. The Sobrado Connect suite extends the platform through API-based integrations with major Swiss broker management systems including Alabus, ASSSOFT, Bayo, Broker Solution, brokerStar, Logismata, and SALIA.

Swiss Life Group acquired Sobrado in August 2020, establishing strategic ownership alongside existing insurer shareholders Allianz Suisse, AXA Switzerland, Die Mobiliar, and Vaudoise Assurances. The company holds Swiss Made Software certification and operates its infrastructure on VSHN Swiss cloud.

## Products & services

### Sobrado Platform for Brokers

A broker workspace for managing the tendering and proposal process across multiple insurers from a single interface.

**Key features:**

- Multi\-insurer quote request submission
- Offer comparison and analysis tools
- Policy tracking and management
- Reusable policy data for streamlined workflows
- Access to Sobrado Library with provider terms and product information

*Target users:* Insurance brokers in Switzerland

### Sobrado Platform for Insurers

A market access and performance management interface for insurance providers participating in the Sobrado network.

**Key features:**

- Targeted broker outreach and market visibility
- Tender request customization and management
- Competitive benchmarking and performance analytics
- Market positioning insights

*Target users:* Insurance carriers in Switzerland

### Sobrado Connect

An integration suite connecting the Sobrado platform with third-party broker CRM and management systems.

**Key features:**

- API\-based data exchange with broker management systems
- Bidirectional data synchronization
- Compatibility with major Swiss broker CRM platforms

*Target users:* Brokers and insurers requiring CRM connectivity

## Category & focus

- Subcategories: Broker platforms, Digital tendering, Policy management
- Insurance verticals: Life & Annuity, P&C Personal, P&C Commercial
- Target customers: Brokers, Carriers

## Notable customers

- Swiss Life Group \(parent company and platform participant\)
- Allianz Suisse \(investor and platform participant\)
- AXA Switzerland \(investor and platform participant\)
- Die Mobiliar \(investor and platform participant\)
- Vaudoise Assurances \(investor and platform participant\)
- elipsLife
- Mercer
- Verlingue
- Vermoegenszentrum
- Zuger Kantonalbank
- Arisco
- Baum Assurance

## Links

- Website: <https://landing.sobrado.ch/en/>
- Directory profile: <https://insurtechlist.com/companies/sobrado/>
- Linkedin: <https://ch.linkedin.com/company/sobrado-software-ag>

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*Last updated: 2026\-07\-12*