# SafeLemon

> Digital personal lines brokerage offering transparent insurance comparisons for Chilean consumers

## At a glance

| Field | Value |
| --- | --- |
| Type | Broker |
| Region | LATAM |
| Headquarters | Santiago, Chile |
| Founded | 2020 |
| Employees | 1-10 |

## Overview

SafeLemon is a personal lines insurance brokerage serving individual consumers in Chile. The company operates through a fully digital platform, allowing customers to compare and purchase auto, home, motorcycle, bicycle, pet, and mobile device insurance without visiting an office or meeting a broker in person.

The brokerage uses a flat compensation model: the same commission rate applies regardless of which policy a customer selects. This removes the financial incentive to recommend higher-premium products, orienting the broker toward affordable and suitable coverage for each customer. Contact and support are available via web, WhatsApp, chat, email, and phone. Data-driven algorithms match customers to insurance products based on individual circumstances.

SafeLemon was founded in late 2020 by Juan Carlos Hurtado, Vicente Morande, and Gonzalo Undurraga. The company incorporates a social impact element: with each policy purchase, customers designate a portion of SafeLemon's income to a charitable cause of their choice.

## Links

- Website: <https://www.safelemon.com>
- Directory profile: <https://insurtechlist.com/companies/safelemon/>
- Linkedin: <https://www.linkedin.com/company/safelemon>

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*Last updated: 2026\-07\-31*