# Plnar

> Property intelligence powered by AI and smartphone imagery for insurance claims

## At a glance

| Field | Value |
| --- | --- |
| Category | Claims Technology |
| Type | Solutions Provider |
| Region | NA |
| Headquarters | Austin, Texas |
| Founded | 2012 |
| Stage | Growth |
| Employees | 11-50 |
| Funding | Series A |

## Overview

Plnar is an AI-powered property intelligence platform that transforms smartphone photos into detailed spatial records for insurance claims and underwriting inspections. Founded in 2012 by Dejan Jovanovic and headquartered in Austin, Texas, the company has raised approximately $13-14 million in total funding from investors including ManchesterStory Group, Dallas Venture Capital, and IAG Firemark Ventures.

The company leverages cutting-edge generative AI, computer vision, and machine learning technology to create solutions that are simple for anyone to use and eliminate much of the manual work associated with handling claims. Plnar's patented SmartPix technology enables instant conversion of smartphone images to precise 2D and 3D room layouts with measurements, significantly reducing claim cycle times and costs.

Plnar has been ranked among the top 12 InsurTech companies in Austin and serves major carriers including Plymouth Rock Insurance, West Bend Insurance, Amica Insurance, and Virginia Farm Bureau Insurance.

## Products & services

### Plnar Pro

AI-powered mobile application for field professionals capturing property data.

**Key features:**

- Supports all insurance claims perils
- Field underwriting inspections
- Multi\-room capture capability
- Real\-time measurement extraction

*Target users:* Field Adjusters, Inspectors

### Plnar Spatial

Spatial analysis and 3D modeling capabilities for property documentation.

**Key features:**

- Instant 2D and 3D floorplan generation
- Precise room measurements
- Cloud\-based access
- Integration with carrier systems

*Target users:* Claims Teams, Desk Adjusters

### Plnar Complete

Virtual desk estimation as a managed service.

**Key features:**

- End\-to\-end virtual claims handling
- Professional estimation services
- Reduced cycle times
- Lower operational costs

*Target users:* Carriers, TPAs

### Plnar Insights

AI-powered virtual inspection solution with damage and material identification.

**Key features:**

- Automated damage detection
- Material identification
- Cabinet analysis \(via itel partnership\)
- Appliance data integration \(via Source7\)

*Target users:* Underwriters, Claims Managers

### SmartPix Exterior

Instant exterior measurements from smartphone photos.

**Key features:**

- Exterior building measurements
- Roof and siding assessment
- No drone or ladder required
- Launched October 2024

*Target users:* Field Adjusters, Contractors

## Category & focus

- Subcategories: Property Inspection, Spatial Imaging, Virtual Appraisal
- Insurance verticals: Property
- Target customers: Carriers, MGAs, TPAs

## Notable customers

- Plymouth Rock Insurance
- West Bend Insurance
- Amica Insurance
- Virginia Farm Bureau Insurance
- UPC Insurance
- Verisk/Xactware
- CoreLogic
- Hi Marley
- Betterview

## Links

- Website: <https://plnar.ai>
- Directory profile: <https://insurtechlist.com/companies/plnar/>
- News: <https://plnar.ai/company/news/>
- Spatial: <https://plnar.ai/spatial/>
- Plnar pro: <https://plnar.ai/blog/plnarpro/>

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*Last updated: 2026\-03\-25*