# MYsurance

> Digital insurance for everyday life \-\- simple products, fully online

## At a glance

| Field | Value |
| --- | --- |
| Type | Carrier |
| Region | APAC |
| Headquarters | Shinjuku, Tokyo, Japan |
| Founded | 2018 |
| Employees | 11-50 |

## Overview

MYsurance is a direct-to-consumer small-amount, short-term insurance carrier operating in Japan, delivering fully digital products including smartphone insurance, travel cancellation insurance, and rental fire insurance. Incorporated in July 2018 and licensed to begin underwriting in March 2019, the company operates as a 100% subsidiary of Sompo Japan Insurance Inc. (part of SOMPO Holdings). All products are sold and managed entirely online, with enrollment completable in approximately three minutes.

The carrier is built on end-to-end digital infrastructure, supporting fully paperless application, policy issuance, and claims processing. MYsurance uses a proprietary "Tag-in" system that simplifies insurance enrollment inside partner platforms, enabling embedded distribution across travel booking sites, e-commerce platforms, and real estate applications. The company operates a hybrid peer-to-peer model that supports community-based insurance solutions. In March 2026, the company began a generative AI pilot for claims processing in partnership with Lead Inks.

MYsurance operates under Japan's small-amount, short-term insurance regulatory framework, a category designed for lower-face-value, limited-term personal coverages. As of January 2026, the company had surpassed 2 million cumulative insurance contracts -- growing from 500,000 contracts in March 2023 and 1 million in May 2024. The Yahoo! Travel cancellation channel alone reached 500,000 contracts as of April 2026. The company is a corporate subsidiary and does not disclose standalone financial metrics.

## Links

- Website: <https://www.mysurance.co.jp>
- Directory profile: <https://insurtechlist.com/companies/mysurance/>
- Linkedin: <https://jp.linkedin.com/company/mysurance>
- Press/news: <https://www.mysurance.co.jp/pressrelease>
- About \(english\): <https://www.mysurance.co.jp/about-en>

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*Last updated: 2026\-06\-03*
