# ManyPets

## At a glance

| Field | Value |
| --- | --- |
| Category | Pet Insurance |
| Type | Carrier |
| Region | EMEA |
| Headquarters | London, England, UK |
| Founded | 2012 |
| Stage | Growth |
| Employees | 201-500 |
| Funding | Series D (USD 360M total; valuation USD 2B) |

## Overview

ManyPets (formerly Bought by Many) is a technology-driven pet insurance company founded in 2012 by Steven Mendel and Guy Farley. The company pioneered a group-buying model for specialty pet insurance before evolving into a full-stack digital pet insurer. ManyPets became a unicorn in 2021, reached a USD 2B valuation, and operates across the UK and US markets. The company is backed by Octopus Ventures and EQT. In 2025, Group CEO and Co-Founder Steven Mendel transitioned leadership to Luisa Barile, who serves as CEO.

## Links

- Website: <https://manypets.com>
- Directory profile: <https://insurtechlist.com/companies/manypets/>
- Uk: <https://manypets.com/uk/>
- Us: <https://manypets.com/us/>

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*Last updated: 2026\-05\-17*