# Loovi

> 100% digital vehicle insurance and protection platform for the Brazilian market, accepting vehicles traditional carriers reject\.

## At a glance

| Field | Value |
| --- | --- |
| Category | Digital Insurance |
| Type | Solutions Provider |
| Region | LATAM |
| Headquarters | Belo Horizonte, Brazil |
| Founded | 2019 |
| Stage | Growth |
| Employees | 51-200 |
| Funding | USD 9M (Seed) |

## Overview

Loovi is a Brazilian insurtech company that operates as a digital vehicle insurance and protection platform. Founded in 2019 by Quezide Cunha and William Naor in Belo Horizonte, Loovi represents LTI Seguros S.A. and participates in Brazil's SUSEP Regulatory Sandbox program, aiming to democratize vehicle insurance in a market where only 30% of vehicles are insured.

The company operates on a monthly subscription model without requiring credit lines and accepts vehicles from 1986 onward -- including modified vehicles, lowered cars, and auction vehicles that traditional carriers often reject. Loovi is active in all 27 Brazilian states and serves over 4,000 cities. In May 2026, SUSEP granted Loovi approval for LTI Seguros to advance from the regulatory sandbox toward obtaining a permanent license, a significant milestone for the company's trajectory.

In March 2025, SUSEP temporarily suspended Loovi's sales operations due to institutional communication inconsistencies, but the company resolved these issues and resumed operations. Loovi plans to triple its customer base and revenue by 2026 and has been negotiating an estimated R$100 million investment round.

## Products & services

### Digital Auto Insurance

Loovi's core product is a comprehensive digital vehicle insurance offering delivered entirely through a mobile app and website. The platform operates on a monthly subscription model without requiring credit lines, and accepts vehicles from 1986 onward including commercial vehicles (Uber, 99, taxi) at standard rates. **Coverage Options:**

**Key features:**

- Collision coverage with reduced deductibles \(5\-10% of FIPE value\)
- Theft and robbery protection with full coverage
- Third\-party liability coverage up to R$100,000
- Complete glass coverage \(windshield, windows, mirrors, and lights\)
- Personal accident insurance with R$10,000 death/disability benefit
- 24/7 roadside assistance \(towing, hotel, locksmith, fuel aid, tire changes\)
- Replacement vehicle for 7 days in case of collision, theft, or fire
- No driver profile analysis; rates consistent regardless of location
- Accepts modified, lowered, and auction vehicles
- Available in all 27 Brazilian states across 4,000\+ cities
- InsurA\.I concept integrating artificial intelligence and automation throughout user experience
- AI\-powered risk assessment with reported claim reduction of up to 35%

*Target users:* Brazilian drivers, especially owners of vehicles traditionally rejected by insurers

### Vehicle Tracking & Fleet Management

Loovi integrates GPS tracking and telematics into its platform, offering vehicle monitoring as a component of the insurance product.

**Key features:**

- GPS tracking for stolen vehicle recovery
- Telematics data for risk assessment
- Fleet management capabilities for commercial operators

*Target users:* Individual drivers and fleet operators

## Category & focus

- Subcategories: Auto Insurance, Vehicle Protection, Insurtech Platform
- Insurance verticals: Auto
- Target customers: Consumers

## Notable customers

- Renato Cariani \(fitness influencer\)
- Whinderson Nunes \(content creator\)
- Celso Portiolli \(TV presenter\)
- Official jersey sponsor of Santos Futebol Clube \(early 2024\)

## Links

- Website: <https://loovi.com.br>
- Directory profile: <https://insurtechlist.com/companies/loovi/>
- Linkedin: <https://www.linkedin.com/company/loovibrasil>
- Instagram: <https://www.instagram.com/loovi/>

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*Last updated: 2026\-05\-17*