# LAUNCH \| Helping Agents Become Trusted Advisors

> Helping Agents Become Trusted Advisors

## At a glance

| Field | Value |
| --- | --- |
| Category | Distribution & Sales |
| Type | Solutions Provider |
| Region | NA |
| Headquarters | Omaha, Nebraska, USA |
| Stage | Growth |
| Employees | [Unknown] |
| Funding | Bootstrapped |

## Overview

LAUNCH is a sales enablement and client management platform for insurance agencies and advisory teams. The software helps independent producers move away from price-based competition by structuring repeatable advisory workflows that turn risk assessments into business cases and qualified prospects into clients.

The platform is delivered as a SaaS product and includes tools for conducting niche-specific risk assessments, generating branded client reports, hosting white-labeled client portals, and tracking mutual action plans. Products are designed to replace ad hoc agency sales processes with systematic, advisor-led engagement cycles.

The company reports more than 150 advisory teams using the platform, with a reported 87% assessment completion rate and 90% of meetings resulting in mutual action plans. Pricing starts at USD 100 per producer per month for small firms, with custom pricing available for larger agency deployments.

## Products & services

### Assessment Engine

A library of niche-specific risk assessment tools that enable producers to conduct structured client conversations and measure risk exposure. The engine supports industry-specific question sets, scored responses with client-facing insights, and lead capture functionality.

**Key features:**

- Industry\-specific risk assessment question libraries
- Scored responses with client insights
- Client\-facing assessment forms with lead capture
- 87% reported assessment completion rate

*Target users:* Insurance producers and advisory teams

### Case Builder

An AI-powered report generation tool that converts risk assessment data into branded business case documents. Designed to help decision-makers take action by presenting risk profiles in a narrative format rather than a raw spreadsheet.

**Key features:**

- Branded professional report output
- Risk profile scorecards
- Action plan recommendations
- Frontline underwriting narrative format

*Target users:* Insurance producers, account managers

### Branded Account Rooms

White-labeled client portals that allow agencies to present a consistent branded experience through the advisory cycle, from initial diagnosis to delivery of recommendations.

**Key features:**

- White\-labeled portal with agency branding
- Secure document sharing and file storage
- Client collaboration and task tracking

*Target users:* Insurance agencies, advisory teams

### Mutual Action Plans

A structured next-step tracking tool that documents shared commitments between producers and prospects, with visible checkpoints to keep opportunities progressing.

**Key features:**

- Shared action plan templates
- Progress tracking and accountability checkpoints
- Integration with broader advisory workflow

*Target users:* Insurance producers, account executives

## Category & focus

- Subcategories: Agency Sales Enablement, Client Engagement, Proposal Generation
- Insurance verticals: P&C Commercial, Group Benefits, Specialty/E&S
- Target customers: Agents/Agencies, Brokers

## Notable customers

- 87% assessment completion rate
- 3x faster client qualification cycles
- 90% of meetings result in mutual action plans

## Links

- Website: <https://mylaunch.io>
- Directory profile: <https://insurtechlist.com/companies/launch/>
- Login: <https://mylaunch.io/login>
- Demo/contact: <https://calendly.com/ccramer-mylaunch/30min?month=2026-01>

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*Last updated: 2026\-05\-17*
