# FUTURA GENETICS

> Personalized genetic preventive care platform for life and health insurers

## At a glance

| Field | Value |
| --- | --- |
| Category | Specialty Solutions |
| Type | Solutions Provider |
| Region | EMEA |
| Headquarters | Petah Tikva, Israel |
| Founded | 2019 |
| Stage | Startup |
| Employees | 1-10 |
| Funding | Seed |

## Overview

Futura Genetics is a genetics and preventive health platform built for life and health insurance carriers and brokers. The company converts genetic and behavioral data into regulatory-compliant insights that insurers can use to support policyholder wellness, improve risk stratification, and reduce claims over time.

The platform combines at-home, non-invasive DNA testing with live genetic counseling and ongoing personalized health programs. Delivered as a post-underwriting layer, it helps carriers introduce preventive care initiatives without replacing existing underwriting processes. The system is designed to operate within applicable genetic privacy regulations, including GDPR.

Founded in 2019 and headquartered in Petah Tikva, Israel, Futura Genetics raised seed funding from Fusion VC and GoAhead Ventures. The company won the 2023 Fintech Technology for InsurTech competition.

## Products & services

### At\-Home DNA Testing

Non-invasive genetic screening kit sent to policyholders for biological sample collection and laboratory analysis.

**Key features:**

- Non\-invasive sample collection
- Clinical\-grade genetic analysis
- Results delivered to policyholder and counselor

*Target users:* Life and health insurance policyholders

### Live Genetic Counseling

Professional genetic counseling sessions connecting policyholders with certified counselors to interpret genetic findings and formulate health recommendations.

**Key features:**

- One\-on\-one sessions with certified genetic counselors
- Personalized risk factor review
- Health recommendation development

*Target users:* Policyholders; coordinated by insurance carriers

### Personalized Preventive Care Program

Long-term health monitoring and compliance program with integrated rewards for policyholders who follow recommended health interventions.

**Key features:**

- Ongoing personalized health recommendations
- Medical compliance tracking
- Rewards and discounts for adherence

*Target users:* Policyholders enrolled by carrier

### Post\-Underwriting Analytics Platform

Regulatory-compliant data platform that aggregates genetic and behavioral data to produce actionable risk insights for insurance carriers.

**Key features:**

- Risk stratification analytics
- Regulatory\-compliant data handling \(GDPR, genetic privacy laws\)
- Claims trend analysis

*Target users:* Life and health insurance carriers and brokers

## Category & focus

- Subcategories: Genetic Risk, Preventive Health, Wellness Programs
- Insurance verticals: Life & Annuity, Health
- Target customers: Carriers, Brokers

## Links

- Website: <https://www.futuragenetics.com>
- Directory profile: <https://insurtechlist.com/companies/futura-genetics/>
- Linkedin: <https://www.linkedin.com/company/futura-genetics>
- Pitchbook: <https://pitchbook.com/profiles/company/158997-88>
- Crunchbase: <https://www.crunchbase.com/organization/futura-genetics>

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*Last updated: 2026\-05\-11*