# Covery

> Embedded insurance platform enabling digital distribution for insurers and fintech partners across Latin America

## At a glance

| Field | Value |
| --- | --- |
| Category | Distribution & Sales |
| Type | Solutions Provider |
| Region | LATAM |
| Headquarters | Concepcion del Uruguay, Entre Rios, Argentina |
| Founded | 2019 |
| Stage | Startup |
| Employees | 1-10 |
| Funding | Bootstrapped |

## Overview

Covery is an embedded insurance platform for insurers, brokers, and fintech partners in Latin America. The company provides Insurance as a Service (IaaS) technology that allows traditional carriers and digital businesses to launch and distribute insurance products through digital channels without building the underlying infrastructure from scratch.

The platform centers on SafeHub(R), a white-label embedded insurance solution delivered via REST API. It integrates with partner platforms across fintech, agtech, proptech, and climatech verticals, enabling real-time insurance issuance and management within third-party customer journeys. Partners can configure and distribute relevant coverage products under their own branding.

Founded in 2019 in Concepcion del Uruguay, Argentina, Covery operates under a B2B2C model and is bootstrapped. The company positions itself as the first insurtech in Argentina and the first IaaS platform in Latin America, with a focus on expanding insurance access to entrepreneurs, independent workers, and professionals through digital partner ecosystems.

## Products & services

### SafeHub\(R\)

SafeHub(R) is Covery's on-demand embedded insurance platform that allows insurance products to be integrated into third-party digital services and customer journeys.

**Key features:**

- White\-label branding for brokers and insurers to distribute insurance under their own brand
- On\-demand insurance issuance integrated directly into partner platforms via REST API
- Configurable insurance products tailored for specific industry verticals
- Support for fintech, agtech, proptech, and climatech integration scenarios

*Target users:* Insurance companies, brokers, and fintech/technology platforms seeking to offer embedded insurance products

### Insurance as a Service \(IaaS\) Platform

The underlying IaaS infrastructure enables traditional carriers and brokers to launch digital insurance channels and manage product offerings without developing custom technology.

**Key features:**

- Digital channel creation and management for carriers and brokers
- Real\-time product offering and policy issuance
- Customer\-facing digital interfaces for coverage purchase and management
- Integration capabilities with partner ecosystems across multiple industries

*Target users:* Traditional insurance carriers and brokers undergoing digital transformation

## Category & focus

- Subcategories: Embedded Insurance, API Platform, White\-Label Distribution
- Insurance verticals: P&C Personal, P&C Commercial, Specialty/E&S
- Target customers: Carriers, Brokers, MGAs/MGUs

## Links

- Website: <https://covery.tech>
- Directory profile: <https://insurtechlist.com/companies/covery/>
- Linkedin: <https://www.linkedin.com/company/coverytech>

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*Last updated: 2026\-06\-22*