# BimaPay Finsure

> Digital insurance premium financing for Indian policyholders and businesses

## At a glance

| Field | Value |
| --- | --- |
| Category | Specialty Solutions |
| Type | Solutions Provider |
| Region | APAC |
| Headquarters | Delhi, India |
| Founded | 2022 |
| Stage | Startup |
| Employees | 11-50 |
| Funding | Seed |

## Overview

BimaPay Finsure is an insurance premium financing platform serving individual policyholders, hospitals, and businesses in India. The company enables customers to split large upfront insurance premiums into EMI instalments, removing the barrier of lump-sum payments and broadening access to insurance coverage across health, life, motor, and other lines.

The platform operates fully digitally, completing onboarding, KYC verification, credit assessment, contract signing, and disbursement in approximately 8 minutes with no physical paperwork required. BimaPay partners with RBI-regulated lenders (Hindon Mercantile Limited and Mufin Green Finance) and IRDAI-approved insurers, positioning itself as a compliant intermediary in India's regulated financial services ecosystem. The company also offers surrender value financing and corporate insurance premium financing products.

Since its 2022 founding, BimaPay has grown to serve over 300,000 customers, financing more than 15,000 policies monthly and disbursing over INR 100 crore per month. The company raised USD 2M in a seed round in May 2024, led by LC Nueva Investment Partners, and was named InsurTech of the Year at the India Insurtech Association Awards in 2025.

## Products & services

### Insurance Premium Financing

Allows individual and business policyholders to convert annual or large insurance premiums into flexible monthly EMI plans. The process is entirely digital -- no income documentation required, with real-time credit assessment. Zero foreclosure charges and select zero-cost EMI options are available.

**Key features:**

- Instant digital approval with no paper\-based documentation
- Real\-time credit assessment engine
- Zero foreclosure charges; zero\-cost EMI for eligible customers
- Partnerships with 7 IRDAI\-approved insurance companies

*Target users:* Individual policyholders, salaried employees, gig economy workers

### Surrender Value Financing

Enables policyholders to access liquidity against their policy's surrender value without surrendering or cancelling the policy. The policyholder retains coverage while freeing up cash.

**Key features:**

- No lapse of existing insurance coverage
- Digital approval process
- Access to funds against policy value

*Target users:* Existing policyholders with accumulated surrender value

### Corporate Insurance Premium Financing

Tailored instalment financing for businesses managing corporate insurance costs, including group health, liability, and other commercial lines.

**Key features:**

- Instalment\-based payment for corporate insurance premiums
- Employer\-network and enterprise client support
- Digital onboarding and disbursement

*Target users:* Employers, corporate buyers of group or commercial insurance

## Category & focus

- Subcategories: Insurance premium financing, embedded lending, digital KYC
- Insurance verticals: Life & Annuity, P&C Personal, Health
- Target customers: Consumers, Carriers, Agents/Agencies

## Notable customers

- Individual policyholders across life, health, motor, and travel insurance
- Hospitals and healthcare networks \(insurance claim payment facilitation\)
- Garages and auto service providers \(motor insurance financing\)

## Links

- Website: <https://www.bimapay.in>
- Directory profile: <https://insurtechlist.com/companies/bimapay-finsure/>
- Blog: <https://www.bimapay.in/blog/>
- Careers: <https://www.bimapay.in/careers/>
- Linkedin: <https://www.linkedin.com/company/bimapay/>

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*Last updated: 2026\-06\-07*