# Assured

> The AI engine powering the next era of claims

## At a glance

| Field | Value |
| --- | --- |
| Category | AI & Automation |
| Type | Solutions Provider |
| Region | NA |
| Headquarters | Palo Alto, CA |
| Founded | 2019 |
| Stage | Growth |
| Employees | 51-200 |
| Funding | Series B |

## Overview

Assured Insurance Technologies is a claims intelligence and automation platform founded in 2019, now valued at approximately $1 billion. The company has developed an AI-driven SaaS platform for property and casualty (P&C) insurance carriers, processing tens of millions of claims annually and positioning itself as the most widely deployed AI in P&C insurance.

The company's data-first approach emphasizes converting unstructured claim data into structured, standardized, machine-readable data at first notice of loss (FNOL). This foundational approach enables downstream automation and generative AI workflows throughout the claims process. Assured's technology is designed to unlock true straight-through processing while keeping adjusters focused on high-value decisions.

Led by P&C industry veterans with a startup mentality, Assured combines decades of insurance software experience with modern AI capabilities. The company offers modular solutions that can be piloted without integration, with optional API integration for deeper system connections.

## Products & services

### FNOL \(First Notice of Loss\)

Structured data collection at the point of first notice to enable downstream automation.

**Key features:**

- Intelligent claimant\-facing website application
- Structured, machine\-readable data capture
- Adjuster\-facing core systems integration

*Target users:* Claimants, Claims Adjusters

### Emma \(Agentic AI\)

The most widely deployed agentic AI in P&C insurance, working autonomously to move claims forward.

**Key features:**

- Autonomous information gathering
- Inbound question responses
- Proactive claim advancement
- Straight\-through processing enablement

*Target users:* Claims Teams, Adjusters

### Sidekick

Telephonic FNOL assistance tool for phone-based claims intake.

**Key features:**

- Real\-time phone support
- Structured data capture during calls
- Adjuster assistance

*Target users:* Call Center Agents, Adjusters

### First Contact

Digital follow-up and document gathering after initial claim submission.

**Key features:**

- Automated document requests
- Follow\-up communication workflows
- Digital document collection

*Target users:* Claims Teams

### Messaging

Omnichannel communication platform powered by Emma for seamless claim conversations.

**Key features:**

- Multi\-channel support
- Automated workflows
- Seamless collaboration across teams

*Target users:* Claims Teams, Claimants

### Fraud Detection

Fraud detection capabilities across the entire claims lifecycle.

**Key features:**

- Full lifecycle fraud monitoring
- Pattern detection
- Risk flagging

*Target users:* SIU Teams, Claims Managers

### CAT \(Catastrophe Response\)

Catastrophe preparation and response tools for surge event management.

**Key features:**

- Pre\-event preparation workflows
- Surge capacity management
- Rapid response coordination

*Target users:* CAT Teams, Claims Leadership

## Category & focus

- Subcategories: Claims Automation, FNOL, Agentic AI, Fraud Detection
- Insurance verticals: P&C
- Target customers: Carriers

## Notable customers

- \[Unknown \- privacy maintained\]

## Links

- Website: <https://www.assured.com>
- Directory profile: <https://insurtechlist.com/companies/assured/>
- About: <https://www.assured.com/about>
- Emma ai: <https://www.assured.com/emma>

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*Last updated: 2026\-03\-25*