# ALTERITY

> Training that transforms \-\- cybersecurity awareness, compliance, and technology enablement for insurance agencies and beyond\.

## At a glance

| Field | Value |
| --- | --- |
| Category | Compliance & Regulatory |
| Type | Solutions Provider |
| Region | NA |
| Headquarters | Plano, Texas, USA |
| Founded | 2019 |
| Stage | Startup |
| Employees | 11-50 |
| Funding | Bootstrapped |

## Overview

Alterity is a women-owned learning and training solutions firm founded in 2019 by CEO Gina Buser, growing out of Traveling Coaches, Inc., which has served the legal industry since 1995. Headquartered in Plano, Texas, Alterity delivers cybersecurity awareness training, respectful workplace education, technology enablement, manager development, and AI adoption programs to insurance agencies, carriers, government agencies, healthcare organizations, utilities, and Fortune 500 companies.

The company carries deep roots in the insurance sector, where it provides compliance-driven training programs that help agencies and carriers meet cybersecurity mandates, manage workforce risk, and accelerate technology adoption. Alterity is certified as a Women Business Enterprise (WBE) by the Women's Business Council -- Southwest, as a Women Owned Small Business (WOSB), and as a Historically Underutilized Business (HUB) by the State of Texas.

Alterity's cybersecurity awareness program is built on the Traveling Coaches OnGuard® framework, which has trained over 100,000 legal professionals across the nation's top law firms. The company has extended this proven approach to insurance, government, and corporate clients as it scales beyond its legal sector origins.

## Products & services

### Cybersecurity Awareness Program

A 12-month, continuously reinforced cybersecurity education program built on the Traveling Coaches OnGuard® framework. Delivered via on-demand eLearning videos, podcasts, QuickReads, and simulated phishing tests, the program trains employees to recognize and respond to phishing, social engineering, mobile threats, and data handling risks.

**Key features:**

- Simulated phishing tests with follow\-up reinforcement
- Monthly topic rotation with knowledge check assessments
- Compliance reporting for state/local government and contractor requirements
- Certified under Texas Government Code Section 2054\.519\(b\) for state agency use
- DIR AI Training Seal holder \(2025\-2026\)

*Target users:* Insurance agencies, carriers, state/local government, healthcare, utilities, corporations

### Respectful Workplace Program

Compliance training covering harassment prevention, diversity, equity and inclusion, pronoun awareness, and stress management. Designed to meet federal, state, and local training mandates.

**Key features:**

- Sexual harassment prevention modules
- DEI and pronoun awareness content
- Stress management and workplace culture components

*Target users:* HR teams and compliance officers at insurance organizations and corporate employers

### Technology Training and Support

End-user adoption training for enterprise software rollouts, grounded in change management and adult learning methodology. Supports implementations of insurance systems, legal tech, document management platforms (iManage, NetDocuments), and other enterprise software.

**Key features:**

- Managed Learning Services specializing in iManage and NetDocuments adoption
- Custom learning paths aligned to specific software platforms
- Process Training and Enablement for workflow optimization

*Target users:* Insurance carriers and agencies implementing new core systems

### Manager Development Training

A structured learning journey designed to build leadership skills and management competencies for people managers across career stages.

**Key features:**

- Soft skills and executive effectiveness curriculum
- Empathetic leadership and communication modules
- Available as standalone or bundled with broader programs

*Target users:* Managers and supervisors at insurance and corporate organizations

### AI Adoption Program

Training programs to accelerate responsible and effective AI tool adoption across the workforce.

**Key features:**

- AI fluency curriculum for non\-technical employees
- Responsible AI use frameworks
- Integrates with broader technology enablement offerings

*Target users:* Insurance agencies and corporate employers adopting AI tools

### Alterity\+

An AI-powered coaching and feedback platform that delivers personalized learning experiences and skill development support.

**Key features:**

- AI\-driven personalized coaching
- Real\-time feedback on learner performance
- Scalable deployment across distributed workforces

*Target users:* Organizations seeking personalized, scalable learning delivery

### Consulting and Custom Content

Advisory and content development services for organizations building or scaling their training functions.

**Key features:**

- Learning strategy and organizational development consulting
- Bespoke training content creation
- Managed Learning Services for outsourced training administration

*Target users:* Insurance agencies and corporations with internal L&D needs

## Category & focus

- Subcategories: Cybersecurity Awareness Training, Workforce Compliance Training, Technology Enablement, AI Adoption
- Insurance verticals: P&C Commercial, P&C Personal, Specialty/E&S
- Target customers: Carriers, Agents/Agencies

## Notable customers

- Insurance agencies and carriers \(segment, specific names not publicly disclosed\)
- State and local government agencies
- Healthcare organizations
- Utilities companies
- Real estate and title agencies

## Links

- Website: <https://alteritysolutions.com>
- Directory profile: <https://insurtechlist.com/companies/alterity/>
- About: <https://alteritysolutions.com/about/>
- Careers: <https://alteritysolutions.com/careers/>
- Contact: <https://alteritysolutions.com/contact-us/>
- Linkedin: <https://www.linkedin.com/company/alterity-solutions>
- Products: <https://alteritysolutions.com/products/>
- Insights/blog: <https://alteritysolutions.com/insights/>

---

*Last updated: 2026\-04\-09*
