# Advance

> Banking and payment infrastructure for insurance intermediaries

## At a glance

| Field | Value |
| --- | --- |
| Category | Insurtech Infrastructure |
| Type | Solutions Provider |
| Region | NA |
| Headquarters | New York, NY, USA |
| Stage | Startup |
| Employees | 11-50 |
| Funding | Seed |

## Overview

Advance is an insurtech infrastructure platform providing bank-supported payment and account management services for managing general agents (MGAs), wholesalers, and high-volume insurance agencies. The platform handles the collection, holding, and distribution of premium funds while enabling compliance and fiduciary oversight for insurance intermediaries.

The platform is delivered as a SaaS solution with API integrations designed to connect with existing insurance back-office systems. Core capabilities include automated premium reconciliation via AI, white-labeled banking services (ACH, wire, check, bill pay), and a yield management feature that enables intermediaries to earn interest on premium trust account balances while maintaining regulatory compliance. The company was formerly known as Flexx before rebranding to Advance.

Advance closed a USD 8.55M seed round in February 2026, led by NVP Capital with participation from Crystal Venture Partners, Vesey Ventures, Harel Insurance Group (also a strategic partner), Mensch Capital, and angel investor Assaf Wand. The platform serves MGAs and wholesalers managing significant premium volumes, with Pathpoint Insurance among its publicly referenced customers.

## Products & services

### Addie AI

AI-powered transaction management and reconciliation system that automates matching of carrier statements, premiums, and commissions. Provides real-time account summaries and reduces manual reconciliation workload.

**Key features:**

- Automated matching of carrier statements and premium flows
- Real\-time account summaries
- AI\-driven transaction categorization and exception handling

*Target users:* MGAs, wholesalers, high\-volume agencies

### Yield Management

Enables insurance intermediaries to earn up to 3.0% APY on premium trust account balances through a compliant, fiduciary-controlled yield mechanism. Transforms non-yielding trust account deposits into revenue-generating assets.

**Key features:**

- Up to 3\.0% APY on premium trust funds
- Full fiduciary and compliance controls maintained
- Real\-time monitoring and reporting of yield activity

*Target users:* MGAs, wholesalers

### Banking Services

White-labeled payment infrastructure including ACH transfers, wire transfers, bill pay, and check capabilities tailored to insurance intermediary workflows.

**Key features:**

- ACH and wire transfer capabilities
- White\-labeled bill pay and check services
- Insurance\-native payment workflows

*Target users:* MGAs, wholesalers, high\-volume agencies

### Back\-Office Services

White-labeled bookkeeping and back-office services delivered through insurance-native partner integrations, enabling full back-office modernization for intermediaries.

**Key features:**

- White\-labeled bookkeeping services
- Insurance\-native partner integrations
- Back\-office workflow support

*Target users:* MGAs, agencies

## Category & focus

- Subcategories: Premium Payment Infrastructure, Banking\-as\-a\-Service, Back\-Office Automation
- Insurance verticals: Specialty/E&S, P&C Commercial
- Target customers: MGAs/MGUs, Brokers, Agents/Agencies

## Notable customers

- Pathpoint Insurance

## Links

- Website: <https://advancehq.com>
- Directory profile: <https://insurtechlist.com/companies/advance/>
- Linkedin: <https://www.linkedin.com/company/advance-hq>
- Funding announcement: <https://www.prnewswire.com/news-releases/fintech-advance-raises-8-55m-to-turn-insurance-payments-into-revenue-302679849.html>

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*Last updated: 2026\-06\-15*